Caleb Pulsipher
@calebpulsipher
Analytics Manager building SaaS customer data products and AI/ML systems.
What I'm looking for
I’m an analytics leader with 7+ years building data products, dashboards, and AI/ML systems for SaaS Customer Experience organizations. I’m currently a Manager, Analytics at MasterControl, where I built the Cx analytics function from the ground up and own all Cx data and reporting.
I’m a player-coach by design—roughly 60% hands-on (Python, SQL, dashboards, AI prompt engineering) and 40% people leadership. I’ve translated data into executive narratives that drive renewal, adoption, and value-realization decisions at the CEO and board level.
I lead AI rollout across the Cx org, including building the Digital CSM Framework with 8+ data sources and 11+ AI components using OpenAI and Anthropic APIs. I also built and own a live Executive Retention Forecast consumed by top leadership, and I’ve established analytics foundations and KPI standards as the first dedicated analyst in the function.
Experience
Work history, roles, and key accomplishments
Manager, Analytics
MasterControl
Jan 2024 - Present (2 years 5 months)
Built and led the Cx analytics function from 1 to 3 team members, owning customer-facing reporting across CSM, Professional Services, and Support. Designed and deployed an AI-powered Digital CSM Framework integrating 8+ data sources with 11+ AI components and delivered a 12+ month executive retention forecast used for proactive renewal risk mitigation.
Senior Analyst
MasterControl
Feb 2021 - Jan 2024 (2 years 11 months)
Established the first dedicated Cx analytics capability, defining KPI definitions, reporting cadence, and the data foundation for renewals, churn, and support. Built a Python-based alert engine that pushes contextual customer signals to Salesforce Chatter and partnered with Cx leadership to standardize executive and operational dashboards.
Operations Strategy & Analytics Analyst
XANT
Oct 2018 - Feb 2021 (2 years 4 months)
Oversaw creation and governance of company-wide datasets, dataflows, and Domo dashboards by integrating CRM, product, and operational systems. Partnered with department leaders to identify performance opportunities through data and trained stakeholders on dashboard usage and interpretation.
Education
Degrees, certifications, and relevant coursework
University of Utah
Master of Science in Business Analytics, Business Analytics
Completed an M.S. in Business Analytics at the University of Utah (Dec 2019).
Brigham Young University
Bachelor of Science in Statistics, Statistics
Completed a B.S. in Statistics with a minor in Business Management at Brigham Young University (Apr 2018).
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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