Brad Smith
@bradsmith
Dynamic marketing professional with expertise in social media management.
What I'm looking for
I am a dedicated marketing professional with a strong background in social media management and digital content creation. With an MBA in Marketing and extensive experience in various roles, I have successfully developed and implemented strategies that enhance brand visibility and engagement. My journey began as a Digital Content Assistant, where I honed my skills in content planning and execution for major sports organizations, including Atlanta United and the Atlanta Hawks.
In my most recent role as a Social Media Manager at STN Digital, I led a team to manage high-profile client relationships, ensuring that projects were delivered on time and met client objectives. My ability to collaborate across departments and leverage analytics has consistently driven successful marketing campaigns. I thrive in fast-paced environments and am passionate about utilizing innovative strategies to connect brands with their audiences.
Experience
Work history, roles, and key accomplishments
Teacher
Walton High School
Dec 2023 - Present (1 year 6 months)
Develop and implement business-related curriculum, assess student progress, and create an inclusive learning environment. Collaborate with colleagues and communicate regularly with students and parents to support academic growth.
Social Media Manager
STN Digital
Jun 2021 - Jun 2023 (2 years)
Managed client relationships and projects, overseeing a team and ensuring project deadlines are met. Developed Statements of Work and collaborated across departments to meet client needs.
Social Media Manager
Buffalo Wild Wings
Jun 2018 - Jun 2021 (3 years)
Created and managed social media content, assessed performance metrics, and collaborated with various departments to execute marketing strategies.
Social Media Manager
Chick-Fil-A Peach Bowl
Jan 2021 - Feb 2021 (1 month)
Managed social media presence and developed content strategies to promote events and engage with audiences.
Social Media Manager
Major League Soccer
Jan 2018 - Jun 2018 (5 months)
Oversaw social media strategies and content creation for MLS, focusing on audience engagement and brand promotion.
Digital Content Assistant
Atlanta United Football Club
Jan 2018 - Jun 2018 (5 months)
Developed digital content plans, provided live coverage of matches, and collaborated with teams to enhance fan engagement through social media.
Digital Content Assistant
Atlanta Hawks
Sep 2017 - Mar 2018 (6 months)
Provided live coverage of games, developed content plans, and collaborated with various departments to enhance fan engagement and optimize digital strategies.
Social Media Recruiting Intern
Turner
Sep 2015 - Aug 2016 (11 months)
Managed social media platforms for recruiting, developed marketing campaigns, and represented Turner at various events to attract job seekers.
Digital Content Producer/Editor
GAFollowers
Apr 2013 - Oct 2015 (2 years 6 months)
Developed and implemented social media strategies, managed various platforms, and engaged audiences with content related to pop culture and trending topics.
Education
Degrees, certifications, and relevant coursework
Reinhardt University
Master of Business Administration, Business Administration
Brenau University
Bachelor of Science, Sports Management
Grade: 4-Year Student-Athlete – Men’s Soccer Program
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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