Open to opportunities

Bob Makinson

@bobmakinson

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Creative director with extensive experience in brand advertising.

Canada

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What I'm looking for

I seek a dynamic role that fosters creativity and innovation, allowing me to lead impactful projects.

I am a seasoned Creative Director with over 15 years of experience in leading creative teams and managing high-profile projects across various industries. My journey has taken me through prestigious roles at Deloitte Digital, KBS, and Republic FQ, where I have successfully translated marketing objectives into compelling creative strategies. I have worked with renowned clients such as Air Canada, L’Oréal Paris, and Kraft Foods, delivering innovative solutions that resonate with target audiences.

Throughout my career, I have honed my skills in art direction, content creation, and brand stewardship. I pride myself on my ability to manage the creative process from concept to completion, ensuring that all projects are executed on time and within budget. My leadership style emphasizes collaboration and mentorship, fostering an environment where creativity can thrive. I am passionate about pushing the boundaries of traditional advertising and exploring new mediums to tell impactful brand stories.

Experience

Work history, roles, and key accomplishments

Current

Creative Director

Current

Deloitte Digital

May 2019 - Present (6 years)

Managed the creative process from concept to completion, translating marketing objectives into clear creative strategies. Oversaw content creation and brand advertising across multiple platforms for various high-profile clients.

Creative Direction Content Creation Brand Client Management Digital Marketing Photography Video Production Graphic Design Project Management

Chief Creative Officer

Republic FQ

May 2018 - Mar 2019 (10 months)

Led creative direction for fashion and lifestyle publications, managing client relationships and overseeing all creative production processes.

Creative Client Management Art Direction Production Team Leadership Brand Development

Creative Director

KBS

Mar 2013 - Oct 2017 (4 years 7 months)

Directed content creation for various media, including digital and broadcast. Managed creative teams and ensured timely delivery of projects.

Content Creation Creative Direction Team Management Digital Marketing Project Management Advertising

Creative Director

Capital C

Feb 2011 - Mar 2013 (2 years 1 month)

Responsible for concept and art direction of fashion and beauty projects, including digital catalogues and advertising materials for Holt Renfrew.

Art Direction Fashion Advertising Digital Media Client Management Creative Strategy

Creative Director

Freelance

Jul 2009 - Feb 2011 (1 year 7 months)

Provided creative direction for advertising art and photography across various media. Worked with clients such as Air Canada and L'Oréal Paris, managing the creative process and ensuring brand stewardship.

Creative Direction Art Direction Photography Client Management Advertising Digital Media Project Management

Creative Director

Kontent Group

Jun 2005 - Apr 2009 (3 years 10 months)

Oversaw all aspects of graphic design and creative direction for publications. Managed art teams and freelancers while ensuring high-quality production for various clients.

Graphic Design Art Direction Team Management Production Management Creative Strategy