@binbinliang
New media operator at 厦门诸云纵横科技有限公司 who ran TikTok accounts and shop operations, from video production to growth strategy.
ChinaAt 厦门诸云纵横科技有限公司, I operated TikTok accounts and the TikTok shop, handling video production, editing, publishing, and promotion. I developed and executed account growth strategies, including optimizing tags and joining trending topics.
I analyzed views, likes, and comments to adjust operating strategies and improve user interaction. Earlier, at 厦门驭风投资有限公司, I worked on Douyin Shop, WeChat Channels, and WeChat Official Accounts, tracking performance and preparing marketing improvements.
Work history, roles, and key accomplishments
厦门驭风投资有限公司
Oct 2018 - Dec 2019 (1 year 2 months)
Managed Douyin store, video account, and WeChat official account, focusing on click-through rate, conversion rate, and ROI to achieve sales targets. Tracked and evaluated promotion effectiveness, proposed marketing improvements, and compiled daily, weekly, and monthly monitoring data.
Degrees, certifications, and relevant coursework
大专, 工商企业管理
2015 - 2018
Earned a college diploma in Business Administration from Guangdong Vocational College of Arts and Sciences from 2015 to 2018.
High School Diploma, General Studies
2012 - 2014
Completed high school education at Yangdong County Second Middle School from 2012 to 2014.
Software and tools used professionally
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