
Jialin Zhu
@jialinzhu
New media specialist at ChangshaYuyueCommunicationAdvertisingCo.,Ltd. who operated China Mobile Hunan's Douyin and WeChat Channel accounts.
What I'm looking for
At ChangshaYuyueCommunicationAdvertisingCo.,Ltd., I was responsible for China Mobile Hunan’s official Douyin and WeChat Channel accounts, as well as China Mobile Zhuzhou Flagship Store’s Douyin Shop. I also led the new media matrix system across self-owned stores, authorized dealers, and employee accounts.
At Dazhou(Changsha) Culture&Technology Co.,Ltd., I independently wrote scripts for short videos, livestreams, and audio content for the A Shuai animation account and audiobook channel. I also developed online promotion strategies and coordinated content planning and promotion for animation and web-novel IP projects.
At Changsha Sajiao Media Co., Ltd., I operated the YouTube channels C-DramaFever, Movie Detective, and Heartbeat Spoiler Club. My work included editing and packaging videos, scheduling and publishing content, maintaining accounts, and analyzing platform data to optimize content strategies.
Experience
Work history, roles, and key accomplishments
New Media Operation Specialist
Changsha Yuyue Communication Advertising Co., Ltd.
Jun 2023 - Jul 2026 (3 years 1 month)
Operated official Douyin and WeChat Channel accounts for China Mobile Hunan and managed the new media matrix system. Provided content planning, copywriting, and on-site execution support for commercial projects.
Content Operator
Dazhou (Changsha) Culture & Technology Co., Ltd.
Apr 2022 - Jun 2023 (1 year 2 months)
Managed the official Douyin account and audiobook channel for animation IP A Shuai, including script writing for short-video, live-streaming, and audio content. Developed online promotion strategies and coordinated content planning for animation and web-novel IP projects.
YouTube Operator
Changsha Sajiao Media Co., Ltd.
Apr 2021 - Nov 2021 (7 months)
Operated YouTube channels including C-DramaFever, Movie Detective, and Heartbeat Spoiler Club, covering video editing, visual packaging, content scheduling, and account maintenance. Analyzed platform data to optimize content strategies for higher views and follower growth.
Education
Degrees, certifications, and relevant coursework
Hunan University of Science and Engineering
Bachelor's degree, Journalism and Communication
2019 - 2023
Pursued a degree in Journalism and Communication, with a focus on new media and marketing.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
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