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Bhuvana GireeshBG
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Bhuvana Gireesh

@bhuvanagireesh

Senior Content Strategist driving B2B technology growth through SEO-led, full-funnel content that generates leads.

India
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What I'm looking for

I’m looking for senior content strategy and leadership roles where I can own B2B technology content programmes end-to-end—aligning with sales, driving SEO and conversion, and building long-term brand authority through full-funnel execution.

I’m a Senior Content Strategist with 11+ years of experience building B2B content programmes across technology, SaaS, cloud, and enterprise services. I specialize in Microsoft cloud technologies, cybersecurity, and AI-driven platforms, turning complex ideas into content that performs.

In my recent role as a Freelance Senior Content Consultant, I own end-to-end content strategy for a Microsoft-certified cloud services partner. I create TOFU/MOFU/BOFU blog and conversion-focused assets—comparison pieces, buyer guides, and landing page copy—aligned to sales triggers, buyer personas, and high-intent keyword clusters.

I’ve led content marketing for an AI-powered, no-code test automation SaaS platform, including full-funnel technical blogs, product pages, and thought leadership. I also manage ABM content for enterprise accounts, write and iterate paid media copy for Google and Bing, and develop email sequences with measurable engagement outcomes.

Across my background—from SAP technical writing to Salesforce ecosystem content and consultancy-style sales enablement—I bring a strong connection between content strategy and revenue objectives. I use SEMrush, Ahrefs, and Google Search Console to drive editorial planning, fix content cannibalisation, and continuously improve conversion impact.

Experience

Work history, roles, and key accomplishments

KS
Current

Freelance Senior Content Consultant

Kloudify Services

Jun 2025 - Present (1 year)

Owned end-to-end B2B content strategy for a Microsoft-certified cloud services partner across cybersecurity, migration, Azure, and Microsoft 365. Produced TOFU/MOFU/BOFU content focused on SEO, AI snippet ranking, content-to-lead conversion, and sales-aligned calendar planning.

AL

Content Manager

AccelQ India Pvt Ltd

Sep 2023 - Oct 2024 (1 year 1 month)

Led content marketing for an AI-powered, no-code test automation SaaS, creating technical blogs, product pages, and thought leadership across the full funnel. Managed wire distribution for press releases, developed ABM content for enterprise verticals, and iterated Google/Bing paid media copy to improve CTR and conversions.

GL

Senior Content Writer

Gemini Consulting and Services Ltd

Aug 2021 - Sep 2023 (2 years 1 month)

Produced technical blog content across SAP enterprise applications (ERP, CRM, and SAP modules) by translating complex product capabilities into clear B2B narratives. Built sales enablement assets with the sales team and maintained website content hygiene, including short-form social content for LinkedIn and Twitter campaigns.

AL

Content Consultant

AppShark Software Solutions Pvt Ltd

Mar 2020 - Apr 2021 (1 year 1 month)

Delivered B2B content across the Salesforce ecosystem, including blogs, e-books, white papers, and email copy for CRM decision-makers in mid-market and enterprise segments. Developed technical case studies as lead magnets and supported video repurposing and promotion for B2B buyers.

EL

Content Manager

EAteam Staffing Solutions Pvt Ltd

Jun 2019 - Oct 2019 (4 months)

Led content strategy for the pre-launch phase of an e-job portal by defining content pillars, audience segments, and a roadmap aligned to go-to-market plans. Managed daily publishing on LinkedIn, Facebook, and Twitter, and collaborated with design to produce infographics, decks, and short-form video for digital and investor communications.

NN

Freelance Digital Marketer

Nayi Disha Resource Centre (NGO)

Jun 2018 - Feb 2019 (8 months)

Managed the NGO’s digital presence across Facebook, Twitter, and LinkedIn, creating daily content to raise awareness for disability support and caregiver resources. Planned and executed targeted email campaigns and produced online/offline event and awareness collateral to support outreach and fundraising objectives.

JI

Marketing Analyst

Jiva Internet Solutions Ltd (i95Dev)

Oct 2015 - Sep 2017 (1 year 11 months)

Created keyword-targeted blog content on e-commerce ERP integration to build organic search visibility for a B2B SaaS product across international markets. Repurposed and promoted content assets across social channels and communities, then moved into sales enablement by analyzing win/loss patterns to inform objection-handling content.

Education

Degrees, certifications, and relevant coursework

Symbiosis Centre for Distance Learning logoSL

Symbiosis Centre for Distance Learning

Post Graduate Diploma in Marketing, Marketing

Post Graduate Diploma in Marketing from Symbiosis Centre for Distance Learning (Pune) completed in 2005.

MC

Meenakshi College

Bachelor of Commerce, Commerce

Bachelor of Commerce from Meenakshi College, University of Madras, completed in 2000.

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