Open to opportunities

Nivedita Nayak

@niveditanayak

Message

B2B SaaS content strategist crafting SEO, technical thought leadership that converts.

India

Message

What I'm looking for

I’m looking to create technical, SEO-driven B2B SaaS content that supports product growth—owning strategy, editorial workflows, and conversion-focused assets. I want a team that values research, Google EEAT, and measurable outcomes.

I’m a B2B SaaS content strategist and technical content writer with 6+ years of experience creating SEO-driven, research-focused, and conversion-oriented content for technology brands and product development teams.

I build long-form articles, thought leadership content, website copy, and lead generation assets. I use keyword research, competitor analysis, and SERP optimization (Ahrefs and SEMrush) to align content with organic growth and audience engagement goals.

I also own editorial workflows end-to-end—planning, editing, proofreading, and publishing—while ensuring SEO best practices and Google EEAT compliance. I collaborate with marketing, design, and development teams in remote and agency environments to deliver on strict timelines.

In prior roles, I improved operational and growth outcomes, including reducing closing time by 25%, increasing revenue by 10%, and decreasing manual workload by 30% through automation. I’m motivated by clear messaging, measurable performance, and content that earns trust.

Experience

Work history, roles, and key accomplishments

B2B SaaS Content Strategist

Classic Informatics

May 2022 - Jan 2024 (1 year 8 months)

Developed SEO-optimized, conversion-oriented B2B SaaS content for technology and product development clients, including long-form articles and thought leadership. Conducted keyword research, competitor analysis, and SERP optimization using Ahrefs and SEMrush while managing editorial workflows and publishing for SEO best practices and Google EEAT.

Technical Content Writing Thought Leadership Keyword Research SEO Optimization Ahrefs SEMrush

Part-Time Content Writer

Fourth Dimension Technologies

Jul 2021 - Feb 2022 (7 months)

Produced research-driven, SEO-focused long-form content for technology and lifestyle brands while maintaining brand consistency and audience relevance. Optimized articles using keyword research, soft keyword-targeted title tags, and meta descriptions while managing multiple assignments against strict editorial deadlines.

SEO Content Writing Long Form Content Keyword Research Title Tag Optimization

Content Writer

Magnasoft Consulting

Oct 2021 - Dec 2021 (2 months)

Managed month-end close processes, reducing closing time by 25%, and implemented a financial forecasting system to improve accuracy by 18%. Drove marketing workflow automation, decreasing manual workload by 30%, and contributed to a 10% revenue increase through cross-functional collaboration.

Financial Forecasting Month End Close Workflow Automation Social Media Management Hootsuite Notion Cross Functional Collaboration Marketing Operations