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@betiinaziporah
Innovative marketing officer with 8 years of customer care experience.
I am a graduate of Bachelor of Business Administration from Makerere University, Kampala, with 8 years of experience in customer care, sales, and marketing. My journey has equipped me with the ability to work independently and take the initiative to learn complex procedures to achieve targets and deadlines. I am a fast learner and adaptable to new situations.
As an Innovative Marketing Officer, I excel in converting sales leads and managing multiple accounts. My skills in forecasting, project management, and strategic planning, combined with exceptional communication abilities, have allowed me to monitor trends and capitalize on emerging opportunities effectively. I am passionate about building and maintaining brand identity while ensuring customer satisfaction through effective marketing strategies.
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Work history, roles, and key accomplishments
Goldmine Finance Limited
Feb 2022 - Present (3 years 9 months)
As a Marketing Officer, I develop comprehensive marketing strategies that align with organizational goals, conduct market research, manage advertising campaigns, and coordinate events. I also focus on brand management, public relations, and analyzing marketing results to enhance visibility and effectiveness.
FINCA Uganda
Nov 2016 - Feb 2022 (5 years 3 months)
In my role as Senior Customer Relationship Officer, I marketed FINCA products, ensured excellent client service, managed difficult customer situations, and monitored loan repayments. I was responsible for the entire lending cycle and conducted thorough analyses of clients' creditworthiness.
Stanlib Uganda
Aug 2015 - Oct 2016 (1 year 2 months)
As a Customer Consultant, I provided information about disputes, marketing matters, and maintained records. I also focused on acquiring new clients and ensuring effective communication between the company and its stakeholders.
Degrees, certifications, and relevant coursework
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