
Beranger User
@berangeruser
Senior Account Executive at Productsup, who closed €160k+ in new ARR at Customer Alliance while growing the French market.
What I'm looking for
At Customer Alliance, I took over the French market after a difficult period and helped grow it, later covering France, DACH and EMEA. I closed over €160k in new ARR with almost no marketing or inbound support, and led enterprise RFPs, including a 250-property tender for Teritoria.
Most recently, I ran the French enterprise territory at Productsup, selling to Fortune 500 ecommerce accounts at a €50k ACV. I use MEDDPICC, Challenger and SPIN in consultative sales, and I’m looking for a Senior Account Executive role owning a French- or English-speaking territory.
Experience
Work history, roles, and key accomplishments
Productsup is the leading enterprise feed management and syndication platform that empowers businesses to optimize product experiences across channels. It uses AI and automation to ensure seamless workflows, while enhancing product content at scale. By streamlining operations, Productsup reduces costs and accelerates time-to-market for maximum sales impact, enabling brands, retailers, manufacturer
Commercial Director for the French, DACH markets (EMEA). Leading enterprise RFPs for groups with 500M+ revenue. Driving GTM for the French market. Top team performer, using MEDDPICC, Challenger, SPIN, building POVs, value selling.
With 7 000 + clients worldwide (Mazda, Starbucks, Dorint Hotels..) Customer Alliance offers cutting-edge Online Review and Customer Feedback Management tools, enabling
Part of the investigation team in Withings' Customer Support team (formerly 8fit), responsible for optimizing the customer support team's processes for the 8fit and Withings' Health+ product line.
Investigating customer issues and ensuring agents in Withings' support centers have the training and resources they need to handle a high influx of tickets (20 000 tickets yearly for 8fit alone).
Worki
Entrepreneur, Pro Musician, Social Media, Songwriter, Singer, Co-Producer of the
Jan 2016 - Jul 2023 (7 years 6 months)
Lead singer and writer of the band Beranger. Creating, managing all content for artist name: “Beranger”
- worked with Sony, Universal
- 2+ Million views on Spotify: https://open.spotify.com/artist/3U2PbgNvT1a9HWZ8xB33NN?si=ufY4TjaXSfeSHR7EFQKKYg
- Website: www.berangerofficial.com
- Instagram (17,2k followers): instagram.com/berangerofficial
- Facebook (9k followers): www.facebook.com/berangeroff
Successfully grew 200+ accounts for the UK team through daily optimization and interaction with clients. Designed and copyrighted presentations used by Team Leaders as well as the rest of the team. Processed and resolved over 100 Customer Service inquiries daily for over 3 months.
Managed a portfolio of diverse media sources (Exoclick, ClickAdu, Solads, Reporo,...). Responsible for buying and optimizing traffic sources from major affiliate networks. Selecting and editing creatives for campaigns. Monitored performance and negotiated with partners directly. SEO optimisation for the French website: keyword search, creation of SEO optimised landing pages.
Responsible for the creation, implementation and optimization of the b2b marketing strategy across all channels. Working directly with the Co-Founders and Head of Marketing. Responsible for online and offline marketing content. Coordinating PR activities and events for the zeotap brand.
Business Development for zeotap GmbH, a new venture at HitFox Group
May 2014 - May 2015 (1 year)
Marketing and Business Development for Zeotap GmbH within Hitfox Group.
- Responsible for creating, implementing and optimizing the entire b2b marketing strategy with the
Founders -Helped shape the Zeotap brand, vision, mission and values
- Designed and copyrighted the initial and current iteration of the corporate website (www.zeotap.com) together with the CMO and HitFox Group’s CTO
- Contribute
Successfully established business contacts with top fashion retailers, pitching directly to the client.
Designed all sales/marketing-related material (brochures, sales pitches, emails). Researched and segmented the market of online fashion retailing. Selected the appropriate marketing channels to reach target segments. Optimized the database when integrating new retailers’ data. Conducted product
Created and managed all banners for the French website, in direct relation with the graphics team. Analyzed and optimized the performance per product category by tracking the Click Through Rate, Bounce Rates, and Conversion Rates per banner. Analyzed the competition and its offer, as well as the latest trends. Formulated style and design suggestions to optimize website performance for the French M
Education
Degrees, certifications, and relevant coursework
ESCP Europe
Master in Management, International Marketing, General Business
2010 - 2014
3 year program providing in depth knowledge about all relevant aspects of general management.
Major in International Marketing and International Business Strategies in Paris and Berlin.
Preparatory Business Class - Michel Montaigne
Bachelor of Economics, Economics
2008 - 2010
2 year program preparing for the exams to the top French business schools, in Bordeaux, France.
High School François Magendie
Baccalaureate with Honors, International Option in American Literature and History, Economics, Math
2006 - 2008
Major in Math and Economics, Major with the International Option in American History and Literature, in Bordeaux, France.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
berangerofficial.comSalary expectations
Social media
Job categories
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