Beno George

I’m a creative, detail-oriented social media and influencer manager who helps brands grow online with consistent content, strong community engagement, and clear campaign reporting. I specialize in planning content, creating short-form visuals, and turning performance data into smarter next steps.

In my freelance role, I managed social media accounts for small businesses across Instagram, TikTok, and Facebook. I coordinated with micro-influencers through outreach, briefing, content coordination, and performance tracking—while also writing captions, selecting hashtags, monitoring engagement, and reporting monthly growth metrics.

I bring a content-creation workflow end-to-end: photo/video editing, copywriting, and scheduling through tools like Buffer and Hootsuite. For measurement and optimization, I track results with Meta Business Suite and Google Analytics (GA4) and adjust strategy based on reach, engagement, and KPIs.

I’ve also supported student communities through volunteering as a Social Media & Community Manager, including photographing events, editing visuals, writing captions, and handling comments and DMs. Alongside my B.Sc. in Computer Science, I’ve completed Meta Social Media Marketing, Google Digital Marketing & E-commerce, Google Analytics (GA4), and HubSpot Social Media Marketing certifications.