Konstantin THOMOPOULOS
@konstantinthomopoulos
Digital marketing and social media manager driving strategic growth.
What I'm looking for
I am a seasoned digital marketing and social media manager with extensive freelance and in-house experience across fintech, Web3, retail, hospitality, and corporate brands. I create tailored content, editorial calendars, and social strategies that align with each brand's DNA.
I have managed multi-channel social accounts, live event coverage, and paid social campaigns, delivering KPI analysis, reporting, and strategic recommendations for clients like CoinShares, Ledger, BNP Paribas, Bitpanda, and AXA.
As an online trainer, I develop course materials and lead workshops to upskill teams, and I routinely brief designers and coordinate with international teams to ensure consistent, localized content.
I am comfortable working remotely and managing cross-functional projects, with hands-on skills in content creation (photo, video, SEO articles), ads optimization, CRM/newsletter production, and community management.
Experience
Work history, roles, and key accomplishments
Freelance Social Media Manager
MyDID
Jun 2024 - Present (1 year 4 months)
Managed all social media channels, produced daily content and interactions, and delivered strategic recommendations and copywriting for website articles and marketing assets.
Freelance Social Media Manager
CoinShares
Jul 2023 - Present (2 years 3 months)
Managed CoinShares’ Twitter and LinkedIn publications, wrote copy and design briefs, and provided strategic recommendations and reporting for English-language communications.
Freelance Social Media Manager
Freelance
Jan 2016 - Present (9 years 9 months)
Developed social media strategies, produced editorial calendars and brand-specific content for clients (e.g., CoinShares, AXA, Ledger), managed ad campaigns and reported on KPIs to optimize engagement and budgets.
Freelance Editorialist
Ledger
Dec 2021 - Jun 2023 (1 year 6 months)
Created educational social media content across platforms (Twitter, Facebook, Instagram, TikTok), updated content strategies and produced reports to improve engagement in crypto/Web3 audiences.
Freelance Community Manager
ESCP Business School
Nov 2021 - Dec 2022 (1 year 1 month)
Maintained social media calendar, wrote posts and designs for multiple platforms, produced newsletters for webinars and delivered monthly performance reports.
Freelance Social Media Manager
Bitpanda
Feb 2021 - Oct 2021 (8 months)
Produced editorial calendars and localized content for Bitpanda’s French accounts, briefed designers, synchronized with international teams and implemented strategic recommendations remotely.
Freelance E-commerce Manager
Trésor du Patrimoine
Oct 2019 - Jan 2021 (1 year 3 months)
Managed commercial operations for four websites, produced frequent newsletters, optimized campaign performance and oversaw Google, Facebook and Instagram Ads.
Freelance Social Media Manager
UCPA
Dec 2019 - Oct 2020 (10 months)
Delivered a full social media diagnosis and strategic recommendations, supported local community managers across many pages, created guidelines and integrated customer service into social channels.
Social Media Manager
BNP Paribas RHG
Jan 2018 - Dec 2019 (1 year 11 months)
Defined and implemented recruitment-focused social media and employer brand strategies, produced multimedia content, covered live events and trained teams to improve candidate engagement.
Social Media Manager
Palais des Thés
Jan 2016 - Dec 2017 (1 year 11 months)
Developed brand social strategy, managed franchised account guidelines, led a small team, created web and social content and coordinated cross‑marketing operations to grow brand presence.
Web Marketing & CRM
Mama Shelter
Jan 2013 - Dec 2015 (2 years 11 months)
Built group social media strategy for multiple hotels, designed CRM newsletters, wrote SEO content and analyzed KPIs to drive bookings and brand awareness.
Digital & Social Media Assistant
Sony France
Jan 2012 - Dec 2012 (11 months)
Managed high‑reach social pages, ran cross‑channel campaigns and contests, produced custom multimedia content and analyzed campaign performance with analytics tools.
Education
Degrees, certifications, and relevant coursework
Aston University
Master of Science, Marketing Services & Brand Management
2011 - 2012
Completed an MSc in Management with a focus on Marketing Services and Brand Management, emphasizing strategic marketing concepts and brand development.
Kedge Business School
Master, Marketing and Integrated Communication
2008 - 2010
Completed a Master's degree in Marketing and Integrated Communication with specialization in Creative Industries and Digital Marketing, focusing on integrated marketing strategies and digital tools.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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