Open to opportunities

Konstantin THOMOPOULOS

@konstantinthomopoulos

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Digital marketing and social media manager driving strategic growth.

France

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What I'm looking for

I seek remote roles where I lead social strategy, create high-impact content, optimize paid/social campaigns, mentor teams, and drive measurable growth in innovative, collaborative environments.

I am a seasoned digital marketing and social media manager with extensive freelance and in-house experience across fintech, Web3, retail, hospitality, and corporate brands. I create tailored content, editorial calendars, and social strategies that align with each brand's DNA.

I have managed multi-channel social accounts, live event coverage, and paid social campaigns, delivering KPI analysis, reporting, and strategic recommendations for clients like CoinShares, Ledger, BNP Paribas, Bitpanda, and AXA.

As an online trainer, I develop course materials and lead workshops to upskill teams, and I routinely brief designers and coordinate with international teams to ensure consistent, localized content.

I am comfortable working remotely and managing cross-functional projects, with hands-on skills in content creation (photo, video, SEO articles), ads optimization, CRM/newsletter production, and community management.

Experience

Work history, roles, and key accomplishments

Current

Freelance Social Media Manager

Current

MyDID

Jun 2024 - Present (1 year 4 months)

Managed all social media channels, produced daily content and interactions, and delivered strategic recommendations and copywriting for website articles and marketing assets.

Social Media Management Copywriting Content Strategy Community Engagement Reporting Content

Current

Freelance Social Media Manager

Current

CoinShares

Jul 2023 - Present (2 years 3 months)

Managed CoinShares’ Twitter and LinkedIn publications, wrote copy and design briefs, and provided strategic recommendations and reporting for English-language communications.

Twitter LinkedIn Copywriting Social Media Strategy Reporting

Current

Freelance Social Media Manager

Current

Freelance

Jan 2016 - Present (9 years 9 months)

Developed social media strategies, produced editorial calendars and brand-specific content for clients (e.g., CoinShares, AXA, Ledger), managed ad campaigns and reported on KPIs to optimize engagement and budgets.

Social Media Strategy Content Creation Facebook Ads Instagram Ads Copywriting Editorial Calendar Management Analytics Community Management

Freelance Editorialist

Ledger

Dec 2021 - Jun 2023 (1 year 6 months)

Created educational social media content across platforms (Twitter, Facebook, Instagram, TikTok), updated content strategies and produced reports to improve engagement in crypto/Web3 audiences.

Content Creation Educational Content Social Strategy Reporting Crypto)Web3 Crypto

Freelance Community Manager

ESCP Business School

Nov 2021 - Dec 2022 (1 year 1 month)

Maintained social media calendar, wrote posts and designs for multiple platforms, produced newsletters for webinars and delivered monthly performance reports.

Content Writing Newsletters Reporting Twitter Instagram)LinkedIn Instagram

Freelance Social Media Manager

Bitpanda

Feb 2021 - Oct 2021 (8 months)

Produced editorial calendars and localized content for Bitpanda’s French accounts, briefed designers, synchronized with international teams and implemented strategic recommendations remotely.

Localization Team Coordination And Briefings Reporting Community Management Remote Collaboration

Freelance E-commerce Manager

Trésor du Patrimoine

Oct 2019 - Jan 2021 (1 year 3 months)

Managed commercial operations for four websites, produced frequent newsletters, optimized campaign performance and oversaw Google, Facebook and Instagram Ads.

Newsletter Production Google Ads Facebook Ads Performance Analysis Catalog Sync CMS

Freelance Social Media Manager

UCPA

Dec 2019 - Oct 2020 (10 months)

Delivered a full social media diagnosis and strategic recommendations, supported local community managers across many pages, created guidelines and integrated customer service into social channels.

Community Management Format Development Training

Social Media Manager

BNP Paribas RHG

Jan 2018 - Dec 2019 (1 year 11 months)

Defined and implemented recruitment-focused social media and employer brand strategies, produced multimedia content, covered live events and trained teams to improve candidate engagement.

Employer Branding Recruitment Marketing Content Production Training Social Strategy Video Photography

Social Media Manager

Palais des Thés

Jan 2016 - Dec 2017 (1 year 11 months)

Developed brand social strategy, managed franchised account guidelines, led a small team, created web and social content and coordinated cross‑marketing operations to grow brand presence.

Social Strategy Team Management Content Creation Partnership Marketing

Web Marketing & CRM

Mama Shelter

Jan 2013 - Dec 2015 (2 years 11 months)

Built group social media strategy for multiple hotels, designed CRM newsletters, wrote SEO content and analyzed KPIs to drive bookings and brand awareness.

CRM Email Marketing Social Media Management KPI Analysis Growth Hacking Newsletter Production

Digital & Social Media Assistant

Sony France

Jan 2012 - Dec 2012 (11 months)

Managed high‑reach social pages, ran cross‑channel campaigns and contests, produced custom multimedia content and analyzed campaign performance with analytics tools.

Campaigns Content Production

Education

Degrees, certifications, and relevant coursework

Aston University

Master of Science, Marketing Services & Brand Management

2011 - 2012

Completed an MSc in Management with a focus on Marketing Services and Brand Management, emphasizing strategic marketing concepts and brand development.

Kedge Business School

Master, Marketing and Integrated Communication

2008 - 2010

Completed a Master's degree in Marketing and Integrated Communication with specialization in Creative Industries and Digital Marketing, focusing on integrated marketing strategies and digital tools.