At Bayer Indonesia/KidiKatalis, I develop healthcare business opportunities and strategic accounts by engaging companies, hospitals, professional associations, universities, NGOs, HCPs/HCOs, and KOLs. I also map stakeholders and shape collaboration opportunities across healthcare communications, medical writing, CME/CPD, PR, and related programs.
I developed a CRM-based monitoring system inspired by Veeva to track KPIs, engagement activity, account progression, and follow-up priorities. I also support post-launch evaluation by reviewing sales against targets, market feedback, and distribution performance.
At Medisage, I handled direct business development, from prospecting and presenting solutions to negotiating proposals and closing paid contracts. I secured a five-year collaboration agreement with PDUI and developed relationships with healthcare organizations and partners.
Earlier, I supported the Vivity launch and sales-force effectiveness at D.O.T./Johnson & Johnson, contributing to expansion across 120 hospitals and 1,800 outlets in Jabodetabek. Across my healthcare and pharmaceutical work, I bring practical market knowledge and field-level input to stakeholder engagement, market mapping, and commercial analysis.
