Banabas Anyanwu
@banabasanyanwu
Digital marketing strategist focused on driving business growth.
What I'm looking for
I am a dedicated digital marketing strategist with a proven track record in driving business growth and enhancing brand awareness through innovative marketing strategies. With extensive experience in social media management and content creation, I have successfully increased social media followings and engagement metrics for various brands. My role as a Digital Marketing Manager at Prodserv Pharmaceuticals allowed me to implement a comprehensive digital marketing plan that resulted in a remarkable 300% increase in followers and a 250% boost in website ranking.
Throughout my career, I have collaborated with cross-functional teams to develop effective marketing campaigns and customer engagement strategies. My time as a Social Media Manager for multiple brands has honed my skills in content generation, audience engagement, and data analysis. I am passionate about leveraging my expertise to create impactful marketing solutions that resonate with target audiences and drive measurable results.
Experience
Work history, roles, and key accomplishments
Digital Marketing Manager
Prodserv Pharmaceuticals
Dec 2023 - Present (1 year 6 months)
As a Digital Marketing Manager, I developed a comprehensive digital marketing plan, established SEO frameworks, and increased social media followers by 300%. I also trained customer service reps and automated chat-bots to enhance marketing effectiveness.
Social Media Consultant
Nudeya
Mar 2024 - Apr 2024 (1 month)
In my role as a Social Media Consultant, I guided the brand on social media best practices, increased followers by 500%, and created engaging video content, significantly boosting brand reach.
Social Media Manager & Content Creator
Seasons
Feb 2024 - Apr 2024 (2 months)
As a Social Media Manager, I oversaw content generation for multiple platforms, engaged with audiences, and provided strategic recommendations to enhance video content and social media growth.
Social Media Manager
Phatbird Boutique
Sep 2023 - Dec 2023 (3 months)
In this role, I designed graphic content, created product videos, and executed ad campaigns, achieving a 500% increase in brand awareness and effectively managing the business's online presence.
Direct Selling Professional/Team Lead
Saladmaster
Jan 2021 - Dec 2022 (1 year 11 months)
As a Team Lead, I managed a team of consultants, conducted home presentations, and generated significant sales, while also training new recruits to enhance team performance.
Content Writer
Coiff Ng
Mar 2019 - Jul 2019 (4 months)
As a Content Writer, I produced engaging weekly content and conducted business analysis to optimize content for better search engine ranking.
Intern
Hephzibah Eye Care
Jan 2019 - Feb 2019 (1 month)
During my internship, I prepared accounting reports, managed inventory, and handled customer inquiries, contributing to operational efficiency.
Digital Media Team Lead
Utiva
Nov 2016 - Sep 2018 (1 year 10 months)
In my role as Digital Media Team Lead, I managed social media platforms, wrote marketing content, and led a team to significantly increase student participation in training programs.
Education
Degrees, certifications, and relevant coursework
Google Digital Skills For Africa
Certification, Digital Analytics
2021 - 2021
Completed an advanced digital analytics course that provided in-depth knowledge of data analysis and its application in digital marketing strategies.
Lagos State University
Bachelor of Science (Honors), Biochemistry
2015 - 2019
Grade: 4.40
Studied Biochemistry with a focus on understanding the chemical processes within and related to living organisms. Achieved a CGPA of 4.40, demonstrating strong academic performance and a commitment to the field.
Utiva
Certification, Project Management
2018 - 2018
Completed a project management course that equipped me with essential skills in planning, executing, and managing projects effectively.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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