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Victoria Alosku

@victoriaalosku

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Results-driven Social Media Strategist & Digital Marketing Specialist.

Nigeria

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What I'm looking for

I am looking for a role that fosters creativity and innovation, where I can leverage my digital marketing skills to drive brand growth and engagement.

I am a results-driven Social Media Strategist and Digital Marketing Specialist with over 4 years of progressive experience in crafting innovative social media strategies and executing high-impact digital marketing campaigns. My expertise lies in managing end-to-end digital campaigns, from ideation and strategy development to content creation and performance analysis. I have a proven track record of increasing online engagement and improving ROI on paid campaigns through strategic, data-driven approaches.

Throughout my career, I have successfully developed and executed comprehensive social media strategies that align with business goals, enhancing brand visibility and driving measurable growth. My experience includes managing social media platforms, creating compelling content, and leveraging analytics to fine-tune strategies for optimal reach and engagement. I am dedicated to staying ahead of digital trends and continuously optimizing marketing strategies to achieve long-term success.

Experience

Work history, roles, and key accomplishments

Current

Freelance Social Media Manager

Current

ROSANDVON

Dec 2023 - Present (1 year 5 months)

Created and curated organic content that generated significant sales for a scented candle brand. Managed social media engagement and developed strategies to enhance brand awareness and customer loyalty.

Content Creation Social Media Management Organic Marketing Customer Engagement Brand Awareness Sales Strategy Content Strategy Audience Interaction Online Presence

Current

Digital Marketer

Current

ACCOR (IBIS HOTEL)

Feb 2024 - Present (1 year 3 months)

Developing and executing comprehensive social media strategies to enhance the hotel's online presence and engagement. Increased Instagram engagement and bookings by 10% through strategic content creation and managed online reviews to drive customer loyalty.

Social Media Strategy Content Creation Google Ads Influencer Collaboration SEO

Content/Marketing Associate

PULSE AFRICA

Jul 2023 - Dec 2023 (5 months)

Planned and executed the Pulse Influencer Awards, managing social media platforms and optimizing content performance. Developed engaging content strategies for TikTok, significantly increasing platform engagement.

Event Planning Social Media Management Content Strategy Brand Representation Cross Functional Collaboration Audience Growth Campaign Execution Data Analysis

Digital Marketing Intern

DIGIFY NIGERIA

Jun 2022 - Aug 2022 (2 months)

Completed a 10-week training program in digital marketing, leading a team to develop innovative brand strategies. Collaborated on content creation and supported marketing initiatives to enhance audience engagement.

Digital Marketing Team Leadership Brand Strategy Cross Functional Collaboration Content Creation Training

Account/Project Manager

MECHEOSKY_VENTURES

Sep 2022 - Jun 2023 (9 months)

Designed and executed targeted campaigns, enhancing brand visibility through creative content and strategic promotion. Managed Google Ads campaigns, achieving significant reach goals while ensuring client satisfaction.

Campaign Management Google Ads Project Management Customer Service Marketing Strategy Team Collaboration

Digital Marketing Specialist

WORK CENTRAL NIGERIA

Oct 2021 - Sep 2022 (11 months)

Developed creative content for the company’s website, increasing traffic significantly. Managed email marketing campaigns and social media content, boosting engagement and expanding the customer base.

Content Development Email Marketing Social Media Strategy SEO Digital Advertising Campaign Management

Content Writer & Social Media Manager

CHINI AFRICA

Dec 2019 - Apr 2020 (4 months)

Developed a comprehensive content and social media strategy, significantly boosting brand visibility. Created compelling copy for various platforms, enhancing user experience and driving conversions.

Content Strategy Social Media Management Copywriting SEO User Experience Audience Interaction

Education

Degrees, certifications, and relevant coursework

Avalocx Academy

Diploma, Social Media Management

2024 - 2025

Pursuing a Diploma in Social Media Management, focusing on strategies for effective online engagement, content creation, and analytics to enhance brand visibility and audience interaction.

University of Lagos

Bachelor of Science, Mass Communication

2015 - 2019

Studied Mass Communication, focusing on media theory, journalism, and communication strategies. Developed skills in content creation, media analysis, and public relations, preparing for a career in digital marketing and social media management.