Bagus Notoagung

Led influencer marketing and content strategy for music and entertainment brands, managing social media and YouTube content for artists under Warner Music Indonesia. Developed platform-specific content formats and coordinated with influencers and creative teams.

Consulted on YouTube algorithm, SEO, and content optimization, building frameworks for titles, tags, thumbnails, and scripts. Translated scripts and supervised remote production, analyzing analytics to guide content direction.

Started as an SEO Content Writer, generating significant website traffic through keyword research and on-page SEO. Built a YouTube channel from 0 to 1.2 million subscribers using SEO-driven video strategy.

Acted as operational bridge between client expectations and internal execution for TikTok Live commerce. Designed workflows and SOPs, coordinated hosts and studio crew, and evaluated live performance metrics.

Led end-to-end content and digital strategy across 7 TikTok and Instagram accounts, growing a TikTok account from 0 to 100,000 followers. Built live commerce operations and drove IDR 21 billion in monthly peak sales.

Developed full-funnel digital marketing strategy for KipasKipas and Pinusi, managing budgets up to IDR 700 million across Meta, TikTok, and Google Ads. Built KPI frameworks and grew active users to 410,000.

Built integrated digital marketing strategy for music releases, executing Google, TikTok, and Spotify Ads campaigns. Established KPI benchmarks and connected content storytelling with paid media.

Consulted on YouTube algorithm, SEO, and content optimization, building frameworks for titles, tags, thumbnails, and scripts. Analyzed YouTube Studio analytics and supervised remote production.

Led multi-brand content operations with structured editorial and production workflows, managing a 10-person team. Implemented content calendars and role divisions to increase output consistency.

Developed SEO-driven content marketing strategy to increase organic traffic and inbound leads. Built SEO writing guidelines and supervised writers and designers, monitoring GSC and GA data.

Managed content and channel strategy for Indovidgram, CeritaCantik, and EXGverse across Instagram and social platforms. Built editorial planning systems and coordinated writers, designers, and editors.