Open to opportunities

Bagas Al Haekal Nasution

@bagasalhaekalnasutio

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Experienced Product Designer with 7+ years of expertise in digital products.

Indonesia

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What I'm looking for

Seeking a role that leverages my expertise in user-centered design to drive digital transformation and innovation, collaborating with cross-functional teams to create intuitive and engaging user experiences.

I am a strategic and creative Product Designer with nearly 7 years of experience, including 4 years focused on digital products. My passion lies in developing innovative and effective design solutions that meet user needs and business objectives. I have successfully designed various digital products and applications, such as the SFAST Trading Mobile App and Dipay Personal E-wallet app, which have enhanced user experience and engagement.

In my current role at Surya Fajar Sekuritas, I have elevated the company's online presence by designing their profile website and integrating user-centric design principles into the CRM system. I also led the design of Dipay Personal, Dipay Bisnis, and Dipay Enterprise, collaborating with Indofund P2P Lending to enhance user satisfaction and streamline development processes.

My professional journey includes leading design teams, implementing consistent design systems, and collaborating with cross-functional teams to ensure cohesive branding and design across all products and channels. I am committed to creating intuitive and seamless user experiences through user-centered design principles and continuous improvement.

Experience

Work history, roles, and key accomplishments

Current

Product Designer

Current

Surya Fajar Sekuritas

Dec 2021 - Present (3 years 6 months)

As a Product Designer, I designed the SFAST Trading Mobile App and the company profile website, enhancing user experience and online presence. I integrated user-centric design principles into CRM systems to improve user satisfaction and delivered presentations on IT and Digital Development.

User Experience Interaction Design Prototyping Visual Design User Centered Design Figma Information Architecture

Lead Product Designer

Dipay

Aug 2022 - Jan 2023 (5 months)

Led the design of various E-wallet and Merchant apps, improving team efficiency and project delivery. Collaborated with design teams to create user-friendly interfaces and implemented a consistent design system across platforms.

User Interface Design Prototyping Visual Design Responsive Design Design Strategy Figma User Research Wireframing

Product Specialist

CIMB NIAGA

Mar 2020 - Jan 2022 (1 year 10 months)

Oversaw design-related products including OCTO Merchant and Payment Gateway. Led onboarding design for the OCTO Merchant app and created marketing collateral to enhance product understanding and drive sales.

Visual Design Brand Identity Typography Product Knowledge Sales Kits Marketing Collateral HTML CSS

Business Owner

Kopi Berkata

Mar 2019 - Mar 2020 (11 months)

Established and managed a coffee shop, overseeing operations, branding, and inventory management while building partnerships with local suppliers.

Business Management Branding Inventory Management Marketing Customer Service Operations Management Financial Management Team Leadership Strategic Planning

Graphic Designer

Ristek-BRIN

Dec 2017 - Apr 2018 (4 months)

Conceptualized and created visually appealing designs for various projects, including banners, brochures, and presentations, enhancing visual communication for events.

Graphic Design Infographics Presentation Design Branding Video Teasers Packaging

Graphic Designer Intern

Ristek-BRIN

Dec 2017 - Mar 2018 (3 months)

Developed graphic designs for various projects, contributing to the conceptual design direction and enhancing the overall visual identity of the organization.

Graphic Design Team Collaboration Branding Digital Design Print Design Communication

Education

Degrees, certifications, and relevant coursework

Mercu Buana University

Bachelor's Degree, Marketing Communications

2020 - 2024

Grade: GPA: 3.23

Pursuing a Bachelor's Degree in Marketing Communications with a focus on planning, creating, and managing messages and campaigns for products, services, or ideas to target audiences.