
Awais waheed
@awaiswaheed
Design System Manager at dunnhumby, leading Forge and building AI workflows that connect design context to production-ready code.
What I'm looking for
At dunnhumby, I lead Forge, the enterprise design system, shaping its strategy, governance, and delivery with designers and engineers. I’m defining token architecture for multi-brand theming, responsiveness, and localisation, with accessible-by-default foundations aligned to WCAG AA.
I’m also building AI-driven research and design-to-code workflows using MCP tools and SKILL.md files, connecting design context to production-ready code and tokenised implementation.
Previously, I led the evolution of Scholar at BPP, restructuring its token architecture and rebuilding Figma library foundations. I also ran accessibility audits and established governance guidance to support adoption across product teams.
Across roles at Alchemy Global Solutions, Fold7, and British Gas, I worked on multi-brand design systems, coded components in Storybook, and design operations. Earlier, I worked across product design and front-end development, including React and TypeScript at Sainsbury's Digital, Tech and Data.
Experience
Work history, roles, and key accomplishments
Leading the strategy, governance, and evolution of Forge — dunnhumby’s enterprise design system — alongside a cross-functional team of designers and engineers.
* Defining a scalable token architecture supporting multi-brand theming, responsiveness, and localisation
* Driving accessible-by-default foundations aligned to WCAG AA across colour, typography, spacing, and components
* Establishing the
Led the evolution of Scholar, BPP's design system, raising the bar on token architecture, accessibility, and design-to-development consistency.
- Restructured token architecture and rebuilt Figma library foundations for scalability
- Ran accessibility audits and aligned component patterns to WCAG standards
- Closed the design-to-development gap through tighter component parity and shared conventi
Worked as a lead UX/UI designer and a Front-end engineer carrying out design oriented tasks like UX analysis, creating user flows, wire framing, prototyping, usability testing and UI design delivery. Responsible for converting design into code using front-end stack like React, Typescript, Redux Toolkit, Styled components, and React Testing library for unit tests.
Also worked on creating a multi-br
Creation and development of a Multi-brand design system for a leading workspace solutions brand called Regus. This design system utilises design tokens and new figma variables to power its functionality. Regus has several other affiliated brands, and the goal is to ensure that all these brands are supported by a comprehensive tokenised headless design system. This system acknowledges the unique ch
- Design ops setup consisting of devising team/project structure, organising ways of working and design processes.
- Setup and maintenance of Design Systems/UI kits for multiple brands.
- Mentoring and training the design team through workshops and learning sessions.
- Defining and testing efficient and coherent ways of working and collaborating workflow.
- Research and User testing.
- Figma plugi
- Helping with finding solutions for complex SAAS construction management products.
- Quantitative and qualitative research, ideation and exploration.
- Wireframing and Prototyping.
- Simple solution of complex problems through different ways of UX mapping.
- Creation of bespoke Wireframe library and file structure template.
- Mentoring the team on Figma as a design and prototyping tool.
Lead Product Designer / UI Developer
Mar 2019 - Apr 2021 (2 years 1 month)
- Worked as a Sole UX/UI designer on an internally used Tool which enables agents at call centre to carry out operations facilitating end customers.
- Responsible for carrying out user research along with business requirement gathering and producing prototypes showing an optimised user experience and business value.
- Worked closely with Product Owners and BAs and with hand on dev knowledge pointe
UX/UI Consultant
Semantic Integration
Jan 2019 - Feb 2019 (1 month)
- Worked as sole UX/UI designer for one of the leading education publishers knows as Pearson.
- Responsible for a full fledge UX exercise on an internal user facing application features.
- User research, Initial stakeholders and User interviews, information architecture, usability testing.
- Worked closely with BA and DEV team to manage requirements and explore technical feasibility or shortcoming
- Designed and developed greenfield websites and mobile interfaces mainly loyalty programmes for financial industries.
- Worked directly with clients to establish project scope, timelines, interaction prototypes and guidelines.
-Worked closely with stakeholders to understand business and user requirements and propose user experience solutions.
- Iterative collaboration with client and stakeholders
- Designed and developed the main website from scratch up.
- Microsites design creation for health and beauty products.
- Creatives for the products digital campaigns.
- Emails/newsletters deisgn and dev.
- Followed the style guide to develop the website/microsites using HTML/CSS/Javascirpt/Json.
- Worked closely with the backend team to integrate the front end code with backend.
At Coral I had an opportunity to work as a Creative designer and helped them with High End graphics for various divisions of the business. Most of the creatives included gaming Banners. It was a combination of static and animated flash banners that I produced while working here for a couple of months.
At Kaplan my responsibilities included designing concepts and then converting the designs into coded pages using HTML, CSS, JS and non flash elements using jQuery framework, responsive websites coded in HTML5 CSS3 and Jquery. Strict cross browser optimization, testing of pages on Litmus. Design and development of email campaigns via dotmailer and cheetahmail.
Worked as Flash Designer at Profero Group.
UI Designer / Flash Designer
TotallyMoney.com
May 2010 - Jul 2010 (2 months)
Worked as UI Designer / Flash Designer at TotallyMoney.com.
Worked as Actionscript Developer at Exposure.
Worked as Flash Designer at Harvest Digital.
Worked as UI Designer / Flash Developer at Dodec.
Worked as Illustrator / Flash Designer at Reallyenglish.
Worked as Flash Designer Developer at MYTHERAPY.
Education
Degrees, certifications, and relevant coursework
University of West London
Masters, New Media Art & Design
2009 - 2010
University Of Central Punjab
Bachelor's degree, Computer Science
1999 - 2002
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
Interested in hiring Awais?
You can contact Awais and 90k+ other talented remote workers on Himalayas.
Message AwaisGet matched with your dream remote job
Sign up now and join over 250,000+ remote workers who receive personalized job alerts, curated job matches, and more for free!
