dunnhumby

dunnhumby is a leading global customer data science company, having been established in 1989 by Edwina Dunn and Clive Humby. The company was initially set up in their kitchen in Chiswick, London, with the mission to help retailers understand consumer behavior better and develop targeted marketing strategies. Dunnhumby significantly rose to prominence by collaborating with Tesco to launch the iconic Clubcard loyalty program, which has become a benchmark for customer loyalty initiatives worldwide.

Today, dunnhumby collaborates with retailers and brands to optimize customer experiences, leveraging advanced analytics and data science to inform strategic decision-making. The company serves a diverse range of sectors, including grocery retail, pharmacy, and financial services, helping clients improve customer loyalty, enhance personalization, and drive sales. With a workforce of over 2,000 employees spread across the globe, dunnhumby’s mission is to empower businesses with actionable insights derived from massive datasets, ensuring that the customer always remains at the center of all business strategies.