
Avni Porwal
@avniporwal
I build strategic content and career narratives that strengthen brands, visibility, and professional positioning.
What I'm looking for
I lead content strategy and execution at UniHawk Global, guiding writers and delivering SEO blogs, website content, ad campaigns, landing pages, email marketing, and brand collateral.
At Vardman Industries, I shape content across three corporate websites serving e-commerce, wholesale, distribution, manufacturing, and export audiences. I manage social content, product information, SEO, marketing campaigns, trade-event materials, and digital assets for global markets.
I've also helped professionals and students turn their experiences into ATS-optimized resumes, LinkedIn profiles, cover letters, SOPs, and application narratives through roles at Write Right, Jamboree Education, and UniHawk Global. I approach every document as a carefully crafted story designed to make the right audience pause, connect, and act.
Experience
Work history, roles, and key accomplishments
As Content Manager, I lead the full content function from strategy to execution, ensuring every piece of content aligns with business goals and strengthens brand presence.
Leadership & Ownership:
Head a team of writers, guiding them through task allocation, quality control, and timely delivery of impactful content.
Act as the final checkpoint for content accuracy, tone, and SEO alignment, sa
As Content Manager, I am the strategic storyteller and digital orchestrator for a global natural stones export company, connecting our brand's narrative across global markets through innovative content strategies, digital communication, and visually compelling brand representation.
Strategic Content Management:
- Develop and implement comprehensive content strategies for 3 distinct corporate webs
Conducted detailed consultations to understand client backgrounds, career goals, and industry preferences
Crafted targeted resumes across industries, emphasizing achievements, skills, and industry-specific keywords to enhance applicant tracking system (ATS) compatibility
Developed personalized LinkedIn profiles with compelling summaries, optimized headlines, and strategic keyword placement to bo
Resume and Academic Document Specialist
Feb 2022 - Jul 2023 (1 year 5 months)
Collaborated with students and professionals to craft tailored resumes and cover letters, highlighting their academic achievements, work experience, and relevant skills
Reviewed and edited academic documents such as Statements of Purpose (SOPs), Letters of Recommendation (LORs), and personal statements to ensure clarity, accuracy, and coherence
Conducted one-on-one consultations to understand in
As a Career Development Consultant, I strategically enhanced clients' professional brand and career prospects through comprehensive, personalized consultation services that transformed their professional narratives and marketability.
Conducted comprehensive one-on-one client consultations, analyzing individual professional backgrounds, career objectives, and unique strengths to develop tailored s
Senior Academic & LinkedIn Profile Writer
May 2019 - Jan 2022 (2 years 8 months)
Collaborated with fellow students and applicants to develop compelling and persuasive Statement of Purpose (SOP) essays, tailored to their unique academic background, professional experience, and future aspirations
Created country-specific and institute-specific resumes that highlighted the applicants' relevant qualifications, achievements, and skills, ensuring that the documents met the require
Freelance Content Writer
Aug 2016 - Apr 2019 (2 years 8 months)
Worked across diverse domains - travel, technical, IT, finance, media, broadcasting, sci-fi, real estate, software, academic, fashion, lifestyle, healthcare, SEO, education, ads, and creative writing
Took on varied projects like proposals, white papers, PRs, website content, social media, brochures, and presentations. Trained budding writers
Demonstrated proficiency in B2B SaaS (HR, hiring), e-c
Took on as a partner in the venture based on security systems & automation after receiving seed funding from VIT Jaipur during undergraduate studies
Oversaw the development and continuous enhancement of the startup’s products, conducting market research, and exploring new ideas
Crafted compelling marketing materials, such as product descriptions, guest blog posts, and social media content, to ef
Education
Degrees, certifications, and relevant coursework
University of Kota
Master of Arts - MA, English Literature
2017 - 2019
University of Kota
Master of Arts, English Literature
2017 - 2019
Pursued a Master of Arts in English Literature, deepening expertise in literary analysis and critical theory.
Sikkim Manipal University - Distance Education
Master of Business Administration - MBA, Marketing Management
2014 - 2016
Availability
Location
Authorized to work in
Salary expectations
Job categories
Skills
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