
Avinash Sagran
@avinashsagran
I build brand narratives, campaigns, and communication frameworks that drive engagement across regional markets.
What I'm looking for
I've shaped brand narratives and strategic communication frameworks for Nippon Paint Group, Oxwhite, Teach For Malaysia, AirAsia Health, and FIDE Forum. My work turns corporate goals into actionable playbooks, cohesive campaigns, and stronger audience engagement.
For Nippon Paint, I produced a scalable CSR playbook for deployment across 28 regional markets and developed the 2027 Asia Young Designer Awards narrative, “Humanise,” with the “Habitat” subtheme. I also unified regional brand guidelines across Asia Pacific and created entry kits supporting participation from 1,200 universities.
I've delivered measurable campaign and digital outcomes, including surpassing Teach For Malaysia's fundraising target by 25%, increasing its social engagement by 175%, and achieving 67% newsletter open rates for NIPSEA Group. Earlier, I led communications for Malaysia Healthcare Travel Council, generating 300,000+ annual leads, and grew web traffic by 65% at Mongoose Publishing.
Experience
Work history, roles, and key accomplishments
Brand Strategist
Nippon Paint Group
Feb 2020 - Present (6 years 7 months)
Developed a scalable CSR playbook and execution roadmap for deployment across 28 regional markets, and conceptualised the 5-year narrative theme for the Asia Young Designer Awards. Led brand revitalisation for Oxwhite and conducted brand reviews for FIDE Forum.
Education
Degrees, certifications, and relevant coursework
University of New South Wales
Bachelor of Science, Computer Science
2013 - 2016
Bachelor of Computer Science degree from the University of New South Wales from 2013 to 2016.
Availability
Location
Authorized to work in
Salary expectations
Job categories
Skills
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