Open to opportunities

Audrey Meaulard

@audreymeaulard

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Brand strategist and entrepreneur driving sustainable fashion growth and digital marketing.

Australia

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What I'm looking for

I seek a role where I can lead brand and digital strategy for sustainable fashion or retail, drive measurable growth, and collaborate in a mission-driven, creative team that values impact and innovation.

I am a brand strategist and entrepreneur with hands-on experience founding and scaling an upcycled fashion brand, Homonoia, where I led operations, product development, supplier relationships, and digital marketing to grow sales across physical and online channels.

I have delivered branding, content, and SEO-driven digital strategies for multiple retail and fashion businesses, managed e-commerce and store operations, and supported fundraising and CSR initiatives that align business goals with sustainability.

I am independent, collaborative and proactive, with proven skills in brand strategy, content creation, CSR and data-driven marketing. I seek opportunities to apply my experience in sustainable fashion and digital marketing to drive impact and measurable growth.

Experience

Work history, roles, and key accomplishments

Current

Brand Strategist

Current

Freelance

Mar 2025 - Present (7 months)

Clarified brand purpose, voice, and narrative for multiple clients, developed copywriting, social media and newsletter campaigns, and optimized websites to improve customer experience and consistency.

Brand Strategy Copywriting Social Media Email Marketing Website Optimization Content Creation UX SEO

Co-founder & CEO

Homonoia

Feb 2020 - Feb 2025 (5 years)

Developed and implemented the brand's long-term vision, oversaw daily operations and production processes, and managed digital marketing and sales channels for upcycled fashion accessories.

Brand Strategy Operations Management Digital Marketing Supplier Management E Commerce)Product Development Sustainability PR

Marketing Manager

Welcome Bio Bazar

May 2021 - Oct 2022 (1 year 5 months)

Built and executed a sustainable-aligned marketing strategy, grew brand awareness via social media, PR and influencer collaborations, and optimized in-store and online user experiences.

Marketing Strategy Social Media PR Influencer Marketing KPI Analysis Partnerships

CEO Assistant & Store Manager

Eau de Couvent

Jan 2020 - Apr 2021 (1 year 3 months)

Developed digital marketing strategy and CSR roadmap, refined business plan for fundraising, and managed daily store operations and sales performance.

Digital Marketing CSR Strategy Business Planning Store Management Customer Experience Fundraising Sales Analysis

Digital Marketing Officer

AlterMundi

Jan 2019 - Jul 2019 (6 months)

Implemented SEO strategies, managed social media and blog content, coordinated press relations and supplier partnerships, and organized marketing activations and photoshoots.

SEO Social Media Content Writing Partnership Management