Open to opportunities

Eliza Campbell

@elizacampbell

Message

Results-driven E-Commerce Manager with a passion for digital strategy.

Australia

Message

What I'm looking for

I am seeking a role that fosters creativity and innovation, with opportunities for growth and collaboration.

As an accomplished E-Commerce Manager, I bring a wealth of experience in the fashion industry, specializing in digital strategy and customer experience optimization. Currently overseeing operations at Adrift Clothing, I have successfully managed a comprehensive website redesign that significantly improved site speed, user engagement, and conversion rates. My data-driven approach has led to substantial revenue increases and enhanced customer satisfaction.

Throughout my career, I have honed my skills in website management, SEO strategies, and cross-functional collaboration. My previous roles at Boardriders and Adrift Clothing have equipped me with the expertise to manage high-volume e-commerce sites and execute impactful marketing campaigns. I thrive in dynamic environments where innovative ideas meet proven strategies, and I am passionate about driving business growth through creative problem-solving.

Experience

Work history, roles, and key accomplishments

Current

E-Commerce Manager

Current

Adrift Clothing

Feb 2023 - Present (3 years 4 months)

Oversee end-to-end operations of the Adrift e-commerce platform, focusing on functionality and customer satisfaction. Conduct A/B testing, manage website redesigns, and develop SEO strategies to increase organic traffic and sales.

A B Testing SEO Shopify Website Design performance reporting

E-Commerce Merchandiser

Boardriders

Jan 2022 - Feb 2023 (1 year 1 month)

Managed merchandising for two high-volume e-commerce sites, conducted in-house studio shoots, and developed promotional strategies. Utilized Salesforce and BI tools for data-informed decisions.

Salesforce PR Strategy

Marketing & Creative Coordinator

Insyde App

Feb 2021 - Jan 2022 (11 months)

Led social media strategy and content creation for a start-up tech company. Designed Shopify website and developed influencer partnerships to support product launches.

Social Media Strategy Content Creation Shopify Design Strategy

E-Commerce, Marketing & Wholesale Assistant

Adrift Clothing

Mar 2018 - Jan 2022 (3 years 10 months)

Directed campaign shoots and managed social media accounts while creating SEO-optimized content. Collaborated on marketing strategies for impactful campaigns.

Campaign Management Social Media Marketing SEO Content Marketing Strategy