audrey heinen

I’m a communications and marketing professional who loves turning ideas into polished messaging people actually want to read, watch, and act on. I bring strong writing, content creation, and audience-first thinking to every campaign and platform.

In the Disney College Program, I supported guests in an organized and safe environment, adapting quickly to a fast-paced setting while maintaining a professional and positive attitude with guests and staff. That experience sharpened my communication and service mindset—especially when teamwork and clarity matter.

As a Brand Representative, I helped customers with purchasing decisions by understanding their needs and offering tailored product recommendations. I also collaborated with colleagues to develop and execute engaging social media content, contributing to merchandising through attractive displays and a visually appealing sales floor.

Now, as Director of Communications & Marketing at Baton Rouge Ballet Theatre, I create and distribute press releases, newsletters, and e-blasts, and I manage and grow the company’s social media presence across multiple platforms. I write and curate campaign content, develop strategies to support ticket sales, fundraising, and audience development, and negotiate sponsorship contracts (including iHeart Media) to secure partnerships and plan fundraising events.