Arwa Leghari

Leveraged AI coding to streamline marketing and CRM processes for 3 mega real estate projects. Executed 10+ marketing campaigns, including Open House initiatives generating 1.5× sales by driving customer leads.

Built business analysis report assessing an aviation client to support a localisation strategy targeting 60% local content. Presented benchmarking exercise of client's procurement strategy and corporate strategy against industry average.

Developed gamification strategies for product development of a social media poll application. Conducted data processing and consumer behaviour analysis to improve engagement via a UI overhaul.

Researched and developed an AI handbook for module IB1450 CORE by data collection through literature review. Collaborated with 2 Senior Professors to qualitatively analyse handbook and updated it in line with AI trends.

Grade: First Class Honours

Activities and societies: Modules include Corporate Strategy, Project Management, International Business Strategy, Programming for Business Application, Work in the Digital Era, and Global Business Strategy & Sustainability.

Pursuing a BSc in Management with Strategy and Organisation, achieving First Class Honours and awarded the Warwick Global Excellence Scholarship.

Grade: A* in Law, A* in Economics, A in Business

Completed high school with A-Levels in Law, Economics, and Business, achieving top grades and a full scholarship.

Completed the IBM Skills Build AI certification, covering artificial intelligence fundamentals.

Completed the McKinsey Forward Program, a professional development certification.