Open to opportunities

AYAN Khalid

@ayankhalid

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Analytical marketing student skilled in data science, brand strategy, and cross-functional stakeholder communication.

Pakistan

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What I'm looking for

I seek a role that leverages data-driven marketing and AI to inform brand strategy, with collaborative teams, mentorship, and measurable business impact.

I am a BBA candidate majoring in Marketing with a strong quantitative foundation in Math & Data Analytics and hands-on experience applying machine learning to business problems. I have led small teams to deliver client-facing AI solutions, developed documented brand frameworks, and produced geo-visualized competitor analyses that informed retail strategy.

I combine analytical rigor with marketing insight and clear stakeholder communication, having supported brand positioning, consumer research, and AI adoption discussions with cross-functional and C-level stakeholders. I excel in leadership roles, tutoring, and extracurricular team leadership, and I seek opportunities to bring data-driven marketing and strategic thinking to growth-focused teams.

Experience

Work history, roles, and key accomplishments

Consumer Product Analyst

Packages Group

Jun 2025 - Jul 2025 (1 month)

Produced the first documented analysis of Rose Petal’s 40+ years of brand communications and created the brand hierarchy and unifying “Care Philosophy,” supporting brand alignment and outreach. Built competitor positioning and a geo-visualized heatmap mapping 9 supermarket chains to inform expansion strategy.

Market Research Competitive Analysis Data Visualization Brand Strategy Reporting

Data Science Team Leader

Systems Limited

Jun 2024 - Aug 2024 (2 months)

Led a 3-member team to develop a customer churn prediction system with an integrated client-facing frontend, and prepared ROI-focused client pitches to demonstrate business value of AI. Facilitated stakeholder discussions on AI adoption and delivery.

Python Machine Learning Data Modeling Team Leadership Client Communication Prototyping ROI Analysis

Teaching Associate

Lahore School of Economics

Jan 2024 - May 2024 (4 months)

Assisted in grading, tutoring, and lesson preparation for mathematics courses, improving student understanding and supporting course delivery. Provided academic support and feedback to students.

Tutoring Grading Mathematics Communication