Arooj Gohar
@aroojgohar
Senior Amazon PPC manager and digital marketing specialist.
PakistanWhat I'm looking for
I am a results-driven Amazon Virtual Assistant, PPC Manager, and Digital Marketing Specialist with 7+ years managing high-performing Amazon seller accounts and multi-channel campaigns. I have a proven track record of reducing ACoS, increasing sales, and launching products successfully using tools like Helium 10, Jungle Scout, and Amazon Brand Analytics.
I lead data-driven ad optimization, keyword research, and listing optimization to drive measurable ROI across Sponsored Products, Sponsored Brands, and social channels. I also build reporting automation, mentor junior VAs, and execute SEO, email marketing, and paid-social strategies to grow traffic, ROAS, and brand presence.
Experience
Work history, roles, and key accomplishments
Senior Amazon PPC Manager
EcomExperts Agency
Jan 2020 - Present (5 years 9 months)
Managed 20+ Amazon client accounts with monthly ad spend up to $80,000, reducing average ACoS from 37% to 22% and increasing client sales by 70% through sponsored ads and launch strategies.
Digital Marketing Executive
Freelance
Jan 2016 - Present (9 years 9 months)
Designed and implemented SEO and paid social strategies delivering up to 4x ROAS, grew social followings by 200%, and managed Google Ads and Facebook/Instagram campaigns up to $10,000/month.
Amazon Virtual Assistant
E-Business Solutions
Jul 2017 - Dec 2019 (2 years 5 months)
Assisted 15+ Amazon FBA sellers with end-to-end account management, optimized 100+ product listings for US/UK marketplaces, and managed PPC campaigns with budgets of $500–$5,000/month.
Education
Degrees, certifications, and relevant coursework
PRPMAS-Arid Agriculture University Rawalpindi
Master of Science, Statistics
Completed a Master of Science in Statistics at PMAS Arid Agriculture University Rawalpindi, graduating in 2016.
Tech stack
Software and tools used professionally
Availability
Location
PakistanAuthorized to work in
Job categories
Skills
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