Arne Pokrandt
@arnepokrandt
I lead market-entry for Ad Tech innovators into the DACH region.
What I'm looking for
I help international Ad Tech innovators and publishers succeed in the German-speaking European market through premium market-entry services. I emphasize local, on-the-ground support rather than remote consultancy, with real presence in Germany, Switzerland, and Austria.
Built by founders with “over 15 years of industry experience,” including “former Google leadership roles,” I bring deep regional expertise and relationship-driven execution. I focus on navigating “cultural nuance” and “regulatory hurdles” while leveraging trusted local networks.
My work goes beyond initial market entry: I create a “mood picture,” identify first business opportunities, and support operational traction into sustainable revenue growth. I also provide Ad Operations & Yield Management, optimizing programmatic, direct, and header bidding strategies.
To unlock growth, I deliver Data Monetization Consulting that turns first-party data assets into privacy-compliant, value-driven outcomes. I operate with “unbiased, vendor-agnostic guidance,” working for your success—not a platform’s quota.
Experience
Work history, roles, and key accomplishments
Market-Entry
DACHREPUBLIC
Provided market-entry and ongoing operational support for the DACH ad tech region (Germany, Austria, Switzerland), helping clients understand the market and scale initial traction into revenue growth. Services included ad operations and yield management, plus privacy-compliant first-party data monetization consulting.
Education
Degrees, certifications, and relevant coursework
Arne hasn't added their education
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Tech stack
Software and tools used professionally
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