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Arianna JohnsonAJ
Open to opportunities

Arianna Johnson

@ariannajohnson1

I create audience-focused marketing content informed by consumer and retail insights.

United States
Message

What I'm looking for

I'm seeking a marketing coordinator role where I can apply digital marketing, content creation, social media strategy, and market research to build engaging, audience-focused brand campaigns.

I've supported customer acquisition, retention, and operational decision-making at Enterprise, using business performance data and relationship-building to improve customer experience.

At DICK'S Sporting Goods, I lead daily operations, create brand-aligned visual merchandising and promotional displays, and analyze customer preferences to support product placement and sales goals. I also train and mentor team members in a fast-paced retail environment.

With a BBA in Marketing from the University of North Florida, I bring a foundation in digital marketing, content creation, social media strategy, market research, brand storytelling, and audience engagement.

Experience

Work history, roles, and key accomplishments

DICK'S Sporting Goods logoDG
Current

Retail Specialist

Jul 2021 - Present (5 years 1 month)

Lead daily operations and support team members in delivering a positive customer experience.

Execute visual merchandising and promotional displays aligned with brand standards and seasonal campaigns.

Analyze customer preferences and shopping trends to support product placement and sales goals.

Train and mentor team members while maintaining productivity in a fast-paced environment.

Man

DICK'S Sporting Goods logoDG
Current

Team Lead

Jan 2021 - Present (5 years 7 months)

Lead daily operations and support team members in delivering a positive customer experience. Execute visual merchandising and promotional displays aligned with seasonal campaigns and brand standards. Analyze customer preferences and shopping behaviors to support product placement and sales objectives. Train and mentor team members while maintaining efficiency in a fast-paced retail environment.

Enterprise logoEN

Management Trainee

May 2023 - Aug 2023 (3 months)

Supported customer acquisition and retention efforts through relationship-building and service excellence.

Analyzed business performance data and contributed to daily operational decision-making.

Collaborated with team members to improve customer experience and operational efficiency.

Developed communication, problem-solving, and project coordination skills in a fast-paced business env

Enterprise Rent-A-Car logoER

Management Intern

May 2023 - Aug 2023 (3 months)

Supported customer acquisition and retention efforts through relationship management and service excellence. Analyzed business performance data and contributed to operational decision-making. Collaborated with team members to improve customer experience and service efficiency.

Winn-Dixie logoWI

Cashier

Jun 2020 - May 2021 (11 months)

Greeted and informed customers of products, fostering positive store experiences.
Enforced store safety and cleanliness standards, reducing hazards.
Supervised others and provided on-the-job training.
Leveraged POS system to perform purchase transactions for team members and customers.

Education

Degrees, certifications, and relevant coursework

UF

University of North Florida

Bachelor of Business Administration - BBA, Marketing

2021 - 2024

University of North Florida logoUF

University of North Florida

Bachelor of Business Administration, Marketing

2021 - 2024

Pursued a Bachelor of Business Administration in Marketing, gaining a strong foundation in digital marketing, content creation, and market research.

OS

ORANGE PARK HIGH SCHOOL

High School

2017 - 2021

SS

St. John's River State

Associate of Arts - AA

2017 - 2021

Tech stack

Software and tools used professionally

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