Anyelica Salas

I am a bilingual copywriter and content strategist with over five years of experience in developing high-impact, audience-driven content in both English and Spanish. My expertise lies in storytelling, branding, and strategic messaging, which allows me to create content that not only informs but also connects with diverse audiences. I pride myself on my ability to adapt copy to meet specific business goals and cultural contexts, ensuring that every piece resonates with its intended audience.

Throughout my career, I have collaborated with design and project teams to develop innovative content that generates measurable value. My experience includes creating and adapting copy for various formats, including websites, social media, and digital campaigns. I have worked with notable brands such as Peninsula Papagayo and Cementos Progreso, where I implemented user research and SEO strategies to align content with digital performance goals. I am detail-oriented, results-driven, and always strive for creative excellence while maintaining brand voice integrity.