Open to opportunities

Ankita Thaker

@ankitathaker

Message

I'm a senior copywriter crafting strategic, performance-driven brand narratives.

India

Message

What I'm looking for

I seek a creative-led role where I can blend copywriting and strategy to build platform-native campaigns, lead small teams, and drive measurable performance in a collaborative agency environment.

I'm a senior copywriter and strategist with four years' experience crafting brand narratives and performance-driven campaigns for digital and social platforms.

I've led content and strategy for social media, email newsletters and performance marketing, managed a team of four juniors/interns, and delivered measurable results—including campaigns that achieved a 20% ROI.

I'm about to join Miami Ad School, Europe, and I have been shortlisted for D&AD New Blood and The One Club, reflecting my commitment to creative excellence, platform-native thinking and trend-led storytelling.

Experience

Work history, roles, and key accomplishments

Sr. Copywriter

Amura Marketing Technologies

Jan 2023 - Jan 2024 (1 year)

Led content and strategy for social media, email newsletters, and performance marketing campaigns, overseeing monthly ad plans and managing a team of 4 juniors/interns while delivering targeted messaging for clients including Cummins India, Bagline, Chymey, Apollo Spectra Hospitals, and Symphony.

Copywriting Content Strategy Social Media Email Marketing Performance Marketing Google Ads Meta Ads Team Management

Copywriter | Strategist

Dvio Digital

Jan 2022 - Jan 2023 (1 year)

Planned, wrote, and optimized digital campaigns across Twitter, Facebook, and Instagram for brands including Purplle, ZEE5, GMG, Toys “R” Us, Jumeirah International School, and Amity University Dubai, improving campaign relevance and engagement.

Copywriting Digital Strategy Social Media Campaign Planning Analytics

Copywriter | Strategist

Strobe Works

Jan 2020 - Jan 2022 (2 years)

Led content and strategy for social channels and digital campaigns, planning and optimizing executions that achieved a 20% ROI while writing and strategizing for hotel and lifestyle brands such as Novotel Hyderabad, Conrad Pune, and Fairfield by Marriott Goa.