Andrew Waithaka

I’m a Search Engine Optimization specialist with 2 years of consultancy at a start-up, specializing in website management, Blog content generation, and Online Marketing for both travel packages and Real Estate Properties. I’m resourceful at collaborating with property buyers, sellers, developers, auctioneers, and mortgage providers to turn marketing activity into measurable outcomes.

In my current work, I market land and homes through SEO, manage daily reports and targets, and onboard key property partners including sellers, developers, auctioneers, and buyers. I also support mortgage partner growth by strengthening the online discovery and engagement that leads to financing applications and servicing.

My SEO efforts have delivered clear results—improving client annual property sales by 16%, increasing mortgage financing applications and servicing by 7% in Q4 2024, and driving 4% sales growth for airline and accommodation partners in Q4 2024. I combine strategy with execution, using consistent reporting and target-driven optimization.

Beyond marketing, I plan and execute itineraries for local and international travellers—handling travel and hotel enquiries, compiling plan quotations, and coordinating transition and pick-up logistics. I also invest time in youth mentorship through the Transformed Men Series Program (TMS), which strengthens my people skills and human capital focus.