Andrea Rodriguez
@andrearodriguez2
Wholesale Director driving premium brand growth through P&L ownership, forecasting, and account expansion.
United StatesWhat I'm looking for
I’m a wholesale and commercial operations leader with 10+ years of experience driving revenue growth, profitable expansion, and operational execution across fashion, apparel, and luxury consumer goods.
At Cosabella, I own global wholesale strategy and sales execution across North America, Europe, and Australia—leading and coaching a team, managing P&L inputs, and enforcing forecasting discipline through KPI reporting. I’ve negotiated strategic partnerships (including Saks Global, Victoria’s Secret, and Shopbop) that delivered a 20% increase in annual revenue.
Previously at Mapalé Lingerie & Swim, I managed daily commercial and operational execution across wholesale and private label, increasing YoY sales by 47% and exceeding the annual sales budget by 13%. I bridge leadership, production, and customers—protecting premium positioning through margin strategy, account development, distributor/rep performance, and inventory planning.
Experience
Work history, roles, and key accomplishments
COWholesale Director
Cosabella
Jan 2024 - Present (2 years 3 months)
Led global wholesale strategy and sales execution for a premium lingerie brand across North America, Europe, and Australia, driving growth through key account expansion, margin protection, and forecasting discipline. Negotiated partnerships with Saks Global, Victoria’s Secret, and Shopbop that delivered a 20% increase in annual revenue and coached a team of 3 in-house AEs plus 10+ international re
Business Development Executive
Mapalé Lingerie & Swim
Jan 2019 - Jan 2024 (5 years)
Directed daily wholesale operations and commercial execution while partnering with ownership on revenue strategy, pricing, and production collaboration across wholesale and private label channels. Increased YoY sales by 47% and exceeded annual sales budget by 13% while leading end-to-end private label programs and building a distributor strategy across 5 U.S. reps and 3 international distributors.
UDWholesale Account Manager
Uno De 50
Jan 2016 - Jan 2019 (3 years)
Managed wholesale territory execution for independent boutiques and key wholesale partners, driving brand positioning and distribution discipline. Opened 10 new accounts and expanded 140 existing accounts to increase territory revenue by 30% YoY, while executing co-op marketing, retail trainings, and improving EDI/PO processes to raise order accuracy.
Education
Degrees, certifications, and relevant coursework
NUNova Southeastern University
Master of Science, General Psychology
Earned a Master of Science degree in General Psychology from Nova Southeastern University.
FUFlorida International University
Master of Science, Marketing
Earned a Master of Science degree in Marketing from Florida International University.
FUFordham University
Bachelor of Science, Business Administration (Management & International Business)
Grade: Summa Cum Laude
Activities and societies: IP Competition winner; Dean’s List.
Earned a Bachelor of Science in Business Administration with a focus on Management and International Business from Fordham University.
Tech stack
Software and tools used professionally
Availability
Location
United StatesAuthorized to work in
Job categories
Skills
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