Open to opportunities

Anastasia Ioseliani

@anastasiaioseliani

Message

User-experience driven fintech leader delivering product improvements, operations, and customer success.

United Kingdom

Message

What I'm looking for

I seek a customer-centric role in fintech or product teams where I can lead UX and operations, improve experience and compliance, and scale high-impact customer journeys.

I am a user-experience–driven professional with deep experience in UX/UI, fintech operations, and entrepreneurship, focused on building and scaling digital products in regulated, high-growth environments.

I have led customer support teams, owned debt and dispute processes, partnered with Mastercard on chargeback resolution, and optimised AI-driven support to reduce manual workload while improving Trustpilot ratings.

I founded and scaled an e-commerce lifestyle brand, managed end-to-end logistics and supplier relationships, and apply strong analytical thinking, UX writing, and cross-functional collaboration to deliver measurable business impact.

Experience

Work history, roles, and key accomplishments

Current

Assistant Manager, User Experience

Current

Bits (Fea Card Limited)

Jan 2024 - Present (2 years)

Lead customer support and UX initiatives at a fast-paced fintech startup, managing a team of 10, owning debt and dispute processes, and driving a Trustpilot score improvement to 4.7 through process and product enhancements.

Customer Support Management Debt Management UX UI Improvements Trustpilot Strategy Fraud Prevention Cross Functional Collaboration

Founder & Entrepreneur

Oasis TBS

Jan 2022 - Jan 2024 (2 years)

Founded and scaled a premium Asian-inspired home décor e-commerce brand, managing manufacturing partnerships, international logistics, LLC operations, and UX-led website development to expand into Barcelona.

E commerce Strategy Logistics UX Copywriting Website Development Brand Strategy Customer Retention Business Operations

Copywriter

Georgian Airways

Produced marketing and brand communication content, developing storytelling, brand voice, and clear user-focused copy applied later to UX writing and product communication.

Copywriting Brand Voice Storytelling UX Writing Content Strategy Communication

Education

Degrees, certifications, and relevant coursework

EU Business School

Bachelor's Degree, Business

Completed a Bachelor's degree with coursework at EU Business School in Barcelona and applied projects focused on data analysis and modelling related to managing machine learning projects.

Duke University (Specialisation)

Specialisation, Machine Learning

Completed the 'Managing Machine Learning Projects' specialisation through Duke University with applied projects focused on data analysis, modelling, and real-world problem solving.