Amit Patil

I am a results-driven Marketing Operations professional with four years of hands-on experience in affiliate marketing, fraud detection, and campaign optimization. I consistently exceeded volume targets and delivered measurable cost savings through data-driven interventions.

At Games24x7 I reduced fraud conversion rates from 32.26% to 4.48% and cut fraud detection time from 45 to 3 days by revamping operations and building an automated alert system. I identified behavioral and attribution fraud signals, saved over ₹15 Cr in fraudulent payouts, and blacklisted high-risk vendors.

I have scaled affiliate networks—onboarding 41+ affiliates in one year and driving 52K+ genuine conversions—while optimizing partner inventories across channels like Meta, YouTube, programmatic, SMS, OEM partners and more. I managed end-to-end vendor onboarding, legal approvals, NDA compliance, and reconciliations with finance and risk teams.

I drive automation and process improvements: I built Google Apps Script automations, developed dynamic reporting that cut manual effort by 60%, and performed deep funnel analyses using tools such as Appsflyer, Tableau and Presto to improve ROI, CAC and campaign performance.