Amber Sneep

Responsible for launching global communications materials for NIVEA face care, collaborating with global creative agencies and aligning with C-level stakeholders. Focused on creating platform-specific content for various media.

Transformed client business needs into strategic partnerships, focusing on media planning and creative ideation. Surpassed growth objectives and directed career development programs for a local sales team.

Assisted major CPG brands in maximizing business results through digital transformation strategies. Achieved significant growth during the COVID-19 pandemic.

Launched a new soup-in-pouch range and led the go-to-market strategy, improving profitability and market share for MAGGI's soup category.

Redefined digital communications strategy and launched a new brand website, significantly increasing brand awareness and engagement among target audiences.

Developed a long-term strategy for the CES department, enhancing team efficiencies and improving customer care strategies.

Secured partnerships with key retailers and achieved significant sales targets, recognized for pioneering successful in-store partnerships.

Executed strategic distribution expansion initiatives, contributing to a significant increase in local sales.

Master of Science in Marketing, focusing on advanced marketing strategies and consumer behavior.

Master of Science in Communication, emphasizing communication theories and practices in various contexts.

Bachelor of Science in Communication, covering foundational concepts in communication and media studies.