abdalla mohamed
@abdallamohamed1
Digital Marketing Strategist shaping data-driven campaigns, brand strategy, and content that grow engagement for multi-brand clients.
What I'm looking for
I’m a Digital Marketing Strategist with 4 years of hands-on experience across both brand and agency sides of marketing. I blend strategy, content, brand management, and business analytics, and I’ve worked directly with C-suite leadership to support data-driven decision-making and strategic planning.
In my roles, I manage multi-account campaign planning, write copy, build content calendars, and tailor brand strategies to each audience and objective. I’ve led content execution that drove 5–8% monthly engagement growth, negotiated and secured 5+ sponsorship deals contributing to over EGP 1 million in cost savings, and produced daily reporting to track revenue, costs, and P&L while monitoring platform performance and recommending adjustments.
Experience
Work history, roles, and key accomplishments
Marketing Strategist
HG Advertising
Dec 2025 - Present (6 months)
Managed content strategy and campaign planning for 5+ client accounts across F&B, real estate, cosmetics, fitness, and education. Wrote copy, built content calendars, and supported branding initiatives by reviewing deliverables to maintain consistency.
Marketing Consultant
Freelance
Jul 2024 - Present (1 year 11 months)
Consulted senior marketing managers and brand owners internationally on brand strategy, campaign planning, and go-to-market positioning.
Marketing Manager
Tabali Bistro
Jun 2022 - Present (4 years)
Led content calendar planning and execution for a multi-branch F&B brand, driving consistent social engagement growth of 5–8% per month. Managed external agencies, negotiated 5+ Ramadan and summer sponsorship deals, supporting over EGP 1 million in cost savings, and produced daily P&L reporting to enable CEO data-driven decisions.
Education
Degrees, certifications, and relevant coursework
Coventry University
BBA, Business Administration
2022 - 2026
Grade: A*
BBA in Business Administration at Coventry University (2022–2026), graduated in April 2026. Achieved an average grade of A*.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Portfolio
abdullahosmann.github.io/PortfolioSalary expectations
Social media
Job categories
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