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Amanda White

@amandawhite1

Message

I build high-impact brand systems, campaigns, and digital experiences that drive engagement.

United States

Message

I've led rebrands, website redesigns, and campaign creative that improve brand recognition, engagement, and qualified leads. At Marin Software, I led a rebrand and Webflow website redesign, producing 500+ assets and increasing site engagement by 30%.

I work across brand identity, social-first video, digital and print campaigns, e-commerce, email, and UX/UI. My work has supported product launches, improved Shopify conversion rates, and helped teams adopt scalable templates and design systems.

As a freelance designer, I'm the primary creative partner for clients without in-house design resources, balancing strategy with hands-on production to establish consistent brands built for growth.

Experience

Work history, roles, and key accomplishments

Freelance Graphic Designer

Self Employed

May 2025 - Aug 2026 (1 year 3 months)

Acted as the primary creative partner for clients without in-house design resources. Established foundational brand guidelines to support long-term growth and consistency.

Brand Guidelines Strategic Thinking Creative Execution

Art Director / Senior Graphic Designer

Marin Software

Oct 2021 - Mar 2025 (3 years 5 months)

Led Marin Software's rebrand and Webflow website redesign, creating 500+ assets and boosting site engagement by 30%. Directed brand application across digital and print channels, improving recognition by 25%.

Art Direction Brand Identity Webflow Video Editing Social Media Content Marketing Collateral Team Leadership Design Systems

Graphic Designer

High Tide, Inc.

Dec 2020 - Sep 2021 (9 months)

Designed packaging and digital assets supporting 5 product launches, driving a 40% increase in B2B orders. Created workflow templates that halved production times and improved creative processes.

Packaging Design Shopify Email Marketing Workflow Optimization Conversion Rate Optimization

Graphic Design Intern

Ultra Mobile

Feb 2020 - May 2020 (3 months)

Developed digital and print assets for three brands, contributing to a 15% engagement increase. Produced cross-platform assets for social media, email, and print.

Digital Design Print Design Social Media Email Design

Graphic Designer

End Rape On Campus

Jun 2018 - Aug 2019 (1 year 2 months)

Designed digital content and videos, increasing social engagement by 60%. Led design and production of event materials, enhancing community outreach by 40%.

Digital Content Video Production Event Materials Web Design A B Testing Analytics

Graphic Design Assistant

Chapman University

Jan 2018 - Jun 2018 (5 months)

Created print and digital materials to support university events, departmental promotions, and student engagement campaigns. Applied classroom knowledge to real-world design projects, gaining hands-on professional experience.

Adobe Creative Suite Print Design Digital Design Brand Identity

Brand Ambassador

Suja Juice

Aug 2016 - Sep 2017 (1 year 1 month)

Represented Suja Juice at trade shows, events, and retail activations, building brand awareness through face-to-face engagement and product education. Drove product visibility and customer acquisition by promoting Suja in high-traffic settings.

Brand Awareness Customer Engagement Experiential Marketing consumer behavior