Amaany Clarke

Pitched and negotiated $10K–$100K+ deals for an exclusive global talent roster and developed strategies to expand influencer reach, increase social engagement, and drive revenue growth.

Managed sales and marketing strategy for a portfolio of luxury and affordable mid-rise new construction projects across Manhattan and Brooklyn.

Contributed to a $4M evergreen campaign that refreshed US brand identity and drove 43% US market share growth within one year while leading trade activations, experiential pop-ups, paid social, UGC, and retail merchandising.

Rebuilt Studio HS experiential revenue by hiring and leading a team of 4, executing 2+ monthly activations and generating $2M in incremental retainer revenue through new scopes and client growth.

Planned a summer influencer program and activated an Earth Month digital campaign that achieved 3.6M+ impressions and secured three new brand partners.

Supported seven product launches and three celebrity partnerships, managed a $3M US budget across PR, POSM, and media, and executed 15+ experiential partnerships in NYC, LA, and Miami to meet trade and KPI targets.

Managed the global promotions calendar, tracked WIP SKUs and components, and coordinated buyer sample deployment and margin analysis to inform seasonal gift-set pricing.

Supported development of 100+ makeup, skincare, and fragrance packages from design turnover to production release and coordinated weekly production spec approvals with senior leadership.

Managed 50+ client accounts across the US, Canada, and parts of Asia, maintaining production schedules for large-scale RTW, bridal, and lingerie clients including Victoria's Secret and Ralph Lauren.

Completed a Bachelor of Science in Business Administration with a focus on Marketing at Boston College's Carroll School of Management.