Looking for a job

Amanda Scott

@amandascott

Message

I plan and optimize integrated advertising campaigns across traditional and digital media.

United States

Message

What I'm looking for

I'm looking to plan, buy, and optimize integrated media campaigns, using audience research, performance analysis, vendor relationships, and client collaboration to deliver measurable results.

I plan, negotiate, and execute integrated media campaigns at Makiaris Media across TV, radio, print, OOH, social, influencer, programmatic, and search/SEM. I manage 3–15 concurrent campaigns, monitor performance, and turn audience and KPI insights into actionable optimization recommendations.

Previously, I purchased cross-channel media at Access to Media and built media proposals and presentations. My background also includes graphic design, client project management, print production, and team-lead responsibilities.

Experience

Work history, roles, and key accomplishments

Integrated Media Specialist

Makiaris Media

Sep 2024 - Sep 2026 (2 years)

Plans, negotiates, and executes integrated media campaigns across TV, radio, print, OOH, social, influencer, programmatic, and search/SEM. Manages 3–15 concurrent campaigns with budgets up to $4M and supports media strategy for diverse clients.

Google Ads Meta Ads Manager Google Analytics Strata Programmatic SEM Media Planning Media Buying Campaign Management Campaign Optimization Audience Research Performance Analysis Vendor Management Client Presentations RFP Support

Media Buyer

Access To Media

Oct 2021 - May 2024 (2 years 7 months)

Researched media markets and planned/purchased TV, radio, print, billboards, podcasts, streaming, websites, and programmatic media. Negotiated rates and developed client proposals using Excel and PowerPoint.

Media Planning Media Buying Negotiation Excel PowerPoint Programmatic Traditional Media Digital Media

Graphic Designer / Owner

Amanda Diane Designs

Mar 2020 - Dec 2022 (2 years 9 months)

Managed client relationships from consultation to final delivery, determining objectives, scope, timelines, and budgets. Developed marketing materials including logos, flyers, invitations, and promotional assets.

Graphic Design Client Management Project Management Marketing Materials

Operations Supervisor

Datamerj, Inc.

Mar 2019 - Feb 2020 (11 months)

Planned, scheduled, and assigned scanning projects and daily work for team members. Trained employees and coordinated workflow to support operational requirements.

Operations Management Team Leadership Training Workflow Coordination

Graphic Designer / Web Page Designer

J. L. Raymaakers & Sons, Inc.

Aug 2018 - Nov 2018 (3 months)

Designed flyers, brochures, product packaging, and other marketing materials. Updated and maintained company website content.

Graphic Design Web Design Content Management

Graphic Designer / Print Associate

Ludlow Printing & Copy Center

Mar 2013 - Jun 2018 (5 years 3 months)

Designed logos, flyers, and marketing materials using Adobe Creative Suite for print and digital applications. Managed client print orders from consultation through production and completion.

Adobe Creative Suite InDesign Photoshop Adobe Illustrator Print Production Customer Service