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Ali ShafqatAS
Open to opportunities

Ali Shafqat

@alishafqat1

Digital Marketing & Project Manager at Freelance, running SEO and paid-ad campaigns across international markets.

Pakistan
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What I'm looking for

I'm looking for a full-time remote role in Digital Marketing or Project Management where I can apply my skills in SEO, paid ads, CRM, and marketing automation to drive business growth, optimize workflows, and deliver measurable results while growing professionally.

Digital Marketing Project Manager with 5+ years of experience leading end-to-end digital marketing strategies for businesses across the US, UK, Canada, and Australia. Specializing in SEO, Google and Meta Ads, email marketing, social media, CRM management, and workflow automation, with a proven record of improving conversions and lowering acquisition costs to deliver measurable growth.

Experience

Work history, roles, and key accomplishments

DI

Digital Growth Specialist

Digitoize

Mar 2024 - Oct 2024 (7 months)

Optimized Google Ads and Meta Ads campaigns to drive customer acquisition and commercial growth. Generated actionable SEO insights and marketing recommendations for US and UK clients, collaborating with cross-functional teams to execute data-driven strategies.

AD

Client Operations Executive

Allure Digital

Nov 2022 - Feb 2024 (1 year 3 months)

Analyzed US inbound project performance using RingCentral and identified opportunities for operational improvement. Supported market expansion through SEO strategies and coordinated with cross-functional teams to optimize client operations.

SI

Digital Marketing Consultant

Spoverse International

Apr 2022 - Oct 2022 (6 months)

Increased brand awareness and supported lead generation through targeted social media and SEO initiatives. Optimized Google Ads and Meta Ads campaigns and managed digital marketing campaigns from planning through execution.

IS

Marketing Coordinator

Infinikey Solutions

Feb 2021 - Mar 2022 (1 year 1 month)

Drove lead generation through targeted marketing strategies for international clients. Developed marketing strategies and brand guidelines for US and Australian businesses, and optimized marketing workflows and social media engagement using Zoho, Gallabox, and Hootsuite.

Education

Degrees, certifications, and relevant coursework

The University of Lahore logoTL

The University of Lahore

Bachelor of Business Administration (BBA), Business Administration

2018 - 2021

Pursued a Bachelor of Business Administration, gaining a strong foundation in business principles and management.

Google Skillshop logoGS

Google Skillshop

Fundamentals of Digital Marketing, Digital Marketing

Completed the Fundamentals of Digital Marketing certification.

NL

NStraining (SMC-Pvt) Ltd

Certified Digital Marketer, Digital Marketing

Earned the Certified Digital Marketer credential.

GA

Great Learning Academy

Digital Marketing Strategy, Digital Marketing

Completed the Digital Marketing Strategy certification.

HubSpot Academy logoHA

HubSpot Academy

Search Engine Optimization, Search Engine Optimization

Earned the Search Engine Optimization certification.

SA

Semrush Academy

International SEO, Search Engine Optimization

Completed the International SEO certification.

HP Life logoHL

HP Life

Social Media Marketing, Social Media Marketing

Completed the Social Media Marketing certification.

HP Life logoHL

HP Life

Agile Project Management, Project Management

Completed the Agile Project Management certification.

HP Life logoHL

HP Life

Introduction to Digital Business Skills, Digital Business

Completed the Introduction to Digital Business Skills certification.

HP Life logoHL

HP Life

The Art of Sales: Fundamentals of Selling, Sales

Completed The Art of Sales: Fundamentals of Selling certification.

HP Life logoHL

HP Life

Data Science & Analytics, Data Science & Analytics

Completed the Data Science & Analytics certification.

ME

Meta

Meta Social Media Marketing, Social Media Marketing

Completed the Meta Social Media Marketing certification.

Tech stack

Software and tools used professionally

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