Open to opportunities

Alina Phillips

@alinaphillips

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Strategic marketing and operations leader driving measurable growth and operational excellence.

United States

Message

What I'm looking for

I am seeking a role where I can lead marketing and operations initiatives, partner with senior leaders, standardize processes, and drive measurable growth in a collaborative, mission-driven organization.

I am a strategic marketing and operations leader with experience supporting executive leadership across multi-location organizations and global enterprises. I combine analytical rigor with creative execution to translate business goals into actionable plans.

At Nielsen Auto Group I owned end-to-end marketing strategy for a regional automotive group, standardizing workflows, negotiating vendor contracts, and improving reporting and consistency across locations. I partnered with ownership and executive leadership to define KPIs, promotions, and in-house training initiatives.

At AWS and Amazon I supported senior leaders and recruiting teams, managing complex global calendars, confidential information, and high-visibility initiatives while documenting and driving completion of executive and board-level deliverables. I created and implemented SOPs to improve efficiency and stakeholder engagement.

I have hands-on experience in recruiting, HR support, budget management, SEO, content creation, and vendor management, and I thrive operating independently in ambiguous environments to deliver measurable results.

Experience

Work history, roles, and key accomplishments

Current

Head of Marketing

Current

Nielsen Auto Group

Dec 2025 - Present (3 months)

Own marketing strategy and execution for a multi-location automotive group across VA, DC, and MD, standardizing workflows and vendor management to improve visibility and campaign consistency.

Marketing Strategy Vendor Management SEO Paid Search CRM Budgeting Reporting Content Strategy

Executive Assistant

AWS

Feb 2024 - Nov 2025 (1 year 9 months)

Managed complex global calendars and confidential executive priorities, prepared senior-level documents and minutes, and coordinated travel, events, and cross-functional stakeholder follow-up.

Executive Support Calendar Management Travel Coordination document preparation Stakeholder Management Event Planning Confidentiality

Executive Recruiting

Amazon

Jan 2022 - Feb 2024 (2 years 1 month)

Managed end-to-end executive recruiting across multiple lines of business in North America, built diverse talent pipelines, and implemented SOPs to streamline hiring and candidate experience.

Executive Recruitment Sourcing SOP Development Talent Acquisition Onboarding

Marketing Coordinator

Nielsen Automotive Group

Feb 2020 - Jan 2022 (1 year 11 months)

Managed marketing budgets and multi-location accounts, produced content and SEO-optimized blog and social media assets, and handled bookkeeping via QuickBooks to support dealership operations.

Content Creation SEO Social Media Quickbooks Budget Management Analytics Email Marketing

Office Administrator

Geo-Technology Associates

Jan 2018 - Feb 2020 (2 years 1 month)

Led daily office operations including HR administration, scheduling for VPs, contract execution, inventory and equipment tracking, and preparation of HR reports and project documentation.

Office Administration HR & Administration Scheduling Contract Management Reporting Inventory Management