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Aishwarya Shirod DeshpandeAD
Open to opportunities

Aishwarya Shirod Deshpande

@aishwaryashiroddeshp

I’m a content strategist building growth-ready brand and lifecycle marketing programs.

India
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What I'm looking for

I’m looking for a role where I can own content strategy and lifecycle email/marketing automation end-to-end—building thought leadership, nurture journeys, and multi-channel campaigns that measurably grow pipeline while collaborating closely with leadership and stakeholders.

I’m a Content Marketing and Brand Communications professional with 4+ years of experience across content strategy, email marketing, marketing automation, and multi-channel digital campaigns. I focus on turning brand messaging into results through automated lifecycle programs and audience engagement that supports business growth.

In my current role as a Content Strategist, I develop and execute content marketing strategies across industries, aligning content initiatives with brand and business objectives. I design automated email workflows, nurture sequences, and lead nurturing campaigns using tools like GMass, and I create email campaigns and marketing assets (including event communications and sales collateral) that strengthen brand communication.

Previously, as a Marketing Executive, I supported senior leadership with internal communication, brand strategy, and execution of webinars and email/digital initiatives to improve product awareness. I’ve also contributed to measurable growth through thought leadership placements (including Forbes and CIO outlook), and I enjoy building repeatable processes like SOPs and standardized content operations to keep marketing running efficiently.

Experience

Work history, roles, and key accomplishments

KM
Current

Content Strategist

Koryko Media

Jan 2024 - Present (2 years 6 months)

Develop and execute content marketing strategies for clients across industries, aligning content initiatives with brand and business objectives. Design and manage automated email workflows and nurture sequences to support lead nurturing, webinars, and audience engagement programs.

SL

Executive - Digital Marketing

Suroj Builcon Pvt Ltd

Jan 2022 - Jan 2023 (1 year)

Coordinate leadership and board messaging by managing GMass communications, stakeholder engagement, and brand communication activities. Execute lifecycle email marketing campaigns with automated nurture and behavioral workflows to generate qualified registrations for webinars and event booth visits.

Education

Degrees, certifications, and relevant coursework

Symbiosis Distance Learning Centre logoSC

Symbiosis Distance Learning Centre

Diploma in Creative Writing, Creative Writing

2020 - 2022

Completed a Diploma in Creative Writing at Symbiosis Distance Learning Centre from 2020 to 2022.

ICFAI Business School logoIS

ICFAI Business School

Master of Business Administration (MBA) in Marketing, Marketing

2018 - 2020

Completed an MBA in Marketing at ICFAI Business School from 2018 to 2020.

G.H. Raisoni College of Engineering logoGE

G.H. Raisoni College of Engineering

Bachelor of Engineering (B.E.), Computer Science and Engineering

Earned a B.E. in Computer Science and Engineering from G.H. Raisoni College of Engineering.

Tech stack

Software and tools used professionally

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