Open to opportunities

Gopika R Krishnan

@gopikarkrishnan

Message

Content strategist and UX-focused storyteller driving organic growth and brand consistency.

India

Message

What I'm looking for

I seek a role where I can lead content strategy and UX-driven storytelling, mentor teams, and drive measurable organic growth in a collaborative, growth-oriented company.

I am a content strategist and UX-focused storyteller with extensive experience creating research-driven content strategies, SEO-optimized copy, and cohesive brand messaging across web and social platforms. I have led and mentored content and design teams, collaborated closely with UX designers, and delivered measurable organic growth for brands and clients.

My background spans agency and in-house roles, plus freelancing for diverse brands, where I crafted long- and short-form content, optimized campaigns, and implemented cross-platform brand consistency. I prioritize user-centered content, data-driven optimization, and mentoring teams to maintain high quality and on-time delivery.

Experience

Work history, roles, and key accomplishments

Current

Creative Head

Current

Global Media Insight

Jan 2024 - Present (1 year 9 months)

Lead content and brand strategy to boost digital presence, oversee SEO-optimized content and UX collaboration, and mentor teams to deliver consistent cross-platform brand messaging.

Content Strategy SEO UX collaboration Team Leadership Wireframing

Freelance Content Strategist

Freelance

Nov 2021 - Dec 2023 (2 years 1 month)

Created tailored content strategies and SEO-optimized assets for multiple brands, executed content marketing campaigns to improve organic traffic and engagement, and analyzed performance to optimize ROI.

Content Strategy SEO Copywriting Content Marketing Analytics Campaign Optimization

Senior Content Strategist

E-Marketing.io

Feb 2021 - Nov 2021 (9 months)

Designed and executed content and social campaigns to increase leads and sales, managed ad performance and guided writers and designers to produce multi-format marketing assets.

Content Strategy Google Ads Campaigns Team Management Copywriting Content Planning Performance Monitoring Creative Direction

Senior Content Specialist

EMIAC Technologies Pvt. Ltd.

Aug 2019 - Feb 2021 (1 year 6 months)

Developed long- and short-form content and client marketing strategies, edited and mentored writers, coordinated with social and sales teams, and measured KPIs to optimize content performance.

Content Development Editing Mentorship Social Media Strategy KPI Analysis

Content Developer

Contentualize

Mar 2017 - Jul 2019 (2 years 4 months)

Produced and edited web and social content, managed online presence and marketing campaigns, prepared client proposals, and collaborated with design teams to deliver quality content.