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Aishat Mustapha

@aishatmustapha

Message

I build content strategies and campaigns that grow brands, audiences, and leads.

Nigeria

Message

I've built and scaled brands through content strategy, audience insights, and campaigns designed to drive measurable growth.

At Cre8space Africa, I grew the brand from zero to 1,500+ followers in six months, generated 1,000+ website visits and 100+ leads in the first month, and delivered 180+ qualified leads through The Creative Playground event. I also launched an academy serving 50+ students, four educational products with 100+ downloads, secured eight partnerships, and hosted 10+ webinars.

As a freelance strategist at WorkwithMishaay, I develop content systems for clients across cryptocurrency, data analytics, and agency industries. I've improved consistency and engagement by 30%, reduced LinkedIn post preparation time by 40%, ghostwritten 12+ executive posts, and edited 30+ videos for social and personal-brand campaigns.

Experience

Work history, roles, and key accomplishments

Current

Freelance Social Media/Content Strategist

Current

WorkwithMishaay

Dec 2025 - Present (10 months)

Developed social media and content strategies for clients across cryptocurrency, data analytics, and agency industries. Improved client social media consistency and engagement by 30% through strategic content planning and systems.

Marketing Manager

Cre8space Africa

Oct 2024 - Nov 2025 (1 year 1 month)

Built and scaled brand from 0 to 1,500+ followers in 6 months across multi-platform channels. Executed launch strategy generating 1,000+ website visits and 100+ leads in the first month through paid and organic campaigns.

Founder & Brand Strategist

MishaayBeads

Jan 2022 - Dec 2024 (2 years 11 months)

Founded and developed brand, marketing, and content strategies for brand awareness, product discovery, and customer engagement. Led product positioning, promotional campaigns, and audience-focused messaging across the customer journey.

Brand Strategy Content Strategy Product Positioning Promotional Campaigns Customer Engagement Business Development Operations Management Customer Relationship Management

Sales & Marketing Coordinator → Marketing Lead

Tristetix

Jan 2024 - Sep 2024 (8 months)

Managed multi-platform brand presence, creating social media content across graphics, video, and copy. Launched and managed a podcast series, coordinating 9 episodes including speaker outreach and negotiations.