Open to opportunities

Idris Ayegboyin

@idrisayegboyin

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Content marketer and brand strategist driving engagement, growth, and memorable event experiences.

Nigeria

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What I'm looking for

I seek roles where I can lead content strategy and teams, craft brand narratives, and drive measurable engagement and growth in collaborative, creative environments.

I am a creative, results-driven content marketer and brand strategist with proven success leading content teams and developing targeted, trend-driven campaigns that boost awareness, engagement, and ticket sales. I blend research, article writing, storytelling, and close collaboration with designers to deliver cohesive brand identities, improved SEO and UX content, and measurable growth across social and web channels.

My background spans content leadership for an event ticketing platform, freelance writing across Web3, health, sport and agriculture, and hands-on brand work for startups and events. I lead cross-functional teams, craft strategic content calendars, and produce marketing assets that drive customer acquisition, retention, and tangible engagement improvements.

Experience

Work history, roles, and key accomplishments

Current

Content Lead

Current

Event Rack

Sep 2024 - Present (1 year)

Lead content strategy and a 12-person team for an event ticketing platform, driving targeted campaigns that increased ticket sales and engagement by up to 70% and improved SEO and UX content to boost site traffic.

Content Strategy Team Leadership Social Media SEO UX Content Campaign Management Analytics

Current

Brand Strategist & Content Marketer

Current

Legendary Wash

Feb 2024 - Present (1 year 7 months)

Led rebranding and content identity development, producing marketing assets and a content calendar that improved customer acquisition and retention through storytelling and design collaboration.

Brand Strategy Content Marketing Creative Direction Storytelling Cross Functional Collaboration

Current

Freelance Content Writer

Current

Freelance

Mar 2023 - Present (2 years 6 months)

Produced articles, scripts, and ghostwritten content across Web3, healthcare, sports, agriculture, and entertainment, meeting tight deadlines and client brand tones.

Script Writing ghostwriting Multisector Content

Threador & Article Writer

Puppets AI

Feb 2024 - May 2025 (1 year 3 months)

Created threads, articles, and social campaigns for a Web3 AI brand, developing targeted X and Telegram campaigns that increased engagement by about 13% weekly.

Social Media Marketing Content Writing Web3 Campaign Development Copywriting Community Engagement Analytics

Brand Content Writer

My Own Wheels

May 2024 - Dec 2024 (7 months)

Established a refined brand voice and produced concept-driven content for a clothing brand, shaping visual and written identity to foster emotional audience connections.

Brand Voice Development Content Creation Visual Collaboration

Lead Brand Writer

Serendipity - FUNAAB

Mar 2024 - Sep 2024 (6 months)

Curated event and location-specific content and maintained brand consistency across promotional materials to support tours and campus events.

Brand Writing Event Promotion Audience Targeting Brand Consistency

Lead Content Writer & Event Planner

De Farmers

Dec 2023 - Aug 2024 (8 months)

Authored narratives and led content strategy for events (street parties, dinners, awards), increasing student engagement across campaigns through targeted storytelling.

Content Strategy Copywriting Event Planning

Marketing Intern

Ace Tech

Jul 2022 - Jan 2024 (1 year 6 months)

Supported creation of brand kits and contributed to planning and scheduling brand campaigns, enhancing visual identity and campaign coordination.

Brand Kits Campaign Planning Scheduling Graphic Briefing Collaboration Marketing Support

Branding Intern

Lens Et Al

Sep 2022 - Dec 2022 (3 months)

Collaborated with design teams to produce visual and textual brand assets and assisted in creating marketing collateral for print and digital channels.

Branding Collaboration With Designers Marketing Collateral Copywriting

Education

Degrees, certifications, and relevant coursework

Federal University of Agriculture, Abeokuta

Bachelor of Agriculture, Animal Production and Health Services

2019 -

Activities and societies: Animal Science Student of Nigeria (ASSAN) — Coordinator, Southwest Zone; ASSAN FUNAAB Chapter — President and Content Director; Head of Class (Animal Production and Health, Class of 2025)

Pursuing a Bachelor of Agriculture in Animal Production and Health Services with coursework and activities focused on animal science, research, and student leadership.