Open to opportunities

Adriano da Cruz

@adrianodacruz

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Executive in Technology and Business driving digital transformation, innovation, and operational efficiency.

Brazil

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What I'm looking for

I seek senior executive roles where I can lead digital transformation, drive innovation and cybersecurity, optimize operations, and deliver measurable business value.

I am an executive with over 35 years of experience leading IT and operations across retail, finance, media, insurance, services, and industry, known for delivering digital transformations that drive revenue growth, scalability, cost reduction, and improved customer experience. I lead large multidisciplinary teams, manage significant budgets (including R$270M), and prioritize cybersecurity, compliance, cloud migrations, API-first architectures, automation, and AI to create measurable business value.

As a strategic change agent, I have served as COO and CIO roles where I doubled revenue, increased operating profit, delivered EBITDA improvements, and generated R$420M in profits through technology and process modernization. I build high-performance teams, manage global vendors, and execute end-to-end initiatives in omnichannel, e-commerce, and digital sales while maintaining strong stakeholder alignment and governance.

Experience

Work history, roles, and key accomplishments

Current

Chief Operating Officer

Current

Loonar Tecnologia

Apr 2024 - Present (1 year 9 months)

Created and executed the five-year growth strategy, doubling revenue and increasing operating profit by over 50% within 12 months while driving sustainability, innovation, and compliance.

Strategic Planning Growth Strategy P&L management Cybersecurity Go To Market Stakeholder Management

Cybersecurity Director

9Net IT / Digital & Security

Apr 2022 - Mar 2024 (1 year 11 months)

Led end-to-end digital and security projects and a 30-person technical team, implementing AI-driven security solutions and renegotiating client contracts to optimize costs and improve ROI.

Cybersecurity Security Operations Team Leadership Solution Design Compliance Contract Negotiation

Chief Information Officer

Argo Seguros

Mar 2021 - Mar 2022 (1 year)

Led digital transformation and cybersecurity governance managing a R$270,000,000 budget, drove cloud migration and AI/data lake initiatives that enabled automation and delivered over R$420M in profits.

Cloud Migration AWS Azure Data Lake Cybersecurity IT Governance

Chief Information Officer

Fast Shop

Jan 2019 - Mar 2021 (2 years 2 months)

Directed IT restructuring, omnichannel acceleration and modernization with a R$100,000,000 budget, implementing RPA, APIs and SD-WAN to support hybrid work and enable new digital sales channels.

RPA APIs SD WAN O365 Cybersecurity Agile Methodologies

Chief Operating Officer

Brastorage

Apr 2015 - Dec 2018 (3 years 8 months)

Led a digital acceleration business unit, managing staff and strategic partnerships with top technology vendors to deliver projects for key accounts and position the product portfolio competitively.

Business Unit Leadership Partner Management Product Development Project Delivery AWS Microsoft Vendor Relations Strategic Partnerships

Chief Information Officer

Estadão

Jan 2010 - Mar 2015 (5 years 2 months)

Managed a R$120,000,000 budget and led the first major digital transition for a Brazilian newspaper, implementing API-based microservices and delivering over R$10M/year in cost reductions.

Digital Transformation Microservices Data Center Management Cost Optimization CDN

Senior Executive

IBM Brazil

Jan 2006 - Dec 2009 (3 years 11 months)

Senior executive role focused on enterprise IT strategy and client-facing technology solutions across large accounts and transformational programs.

Enterprise Strategy Client Engagement Program Management Solution Architecture Vendor Management ITIL Consulting Stakeholder Management

IT Manager

Multibrás

Aug 1986 - Dec 2005 (19 years 4 months)

Managed IT operations and projects across the organization, overseeing infrastructure, applications and process improvements during a long-term tenure.