Adam Meszaros
@adammeszaros
I build data-driven global marketing campaigns that grow reach, ROI, and sales.
HungaryWhat I'm looking for
I've led global B2B, B2C, and B2B2C marketing initiatives at Mastercard, including campaigns across 28 countries and 109 webshops. I improved partners' marketing spend efficiency, managed sponsorships with McLaren F1 Team, UEFA Champions League, and Cannes Film Festival, and turned market research into differentiated campaign messaging.
Previously, I defined European online sales campaign strategy at VELUX and led cross-regional collaboration, campaign calendars, and ad optimization. At Samsung, I executed brand, aftersales, ATL, BTL, digital, UX/UI, SEO/SEM, and social media activities while coordinating agencies across 28 countries; my work has delivered 30% marketing ROI growth, 50% greater campaign reach and engagement, and 40% sales growth.
Experience
Work history, roles, and key accomplishments
Senior Marketing Consultant
Mastercard
Jan 2022 - Present (4 years 7 months)
Developed impactful, data-driven marketing and go-to-market strategies for global partners, optimizing marketing spend efficiency. Led large-scale B2B, B2C, and B2B2C campaigns globally, including sponsorships with McLaren F1 Team, UEFA Champions League, and Cannes Film Festival.
European Campaign Manager
VELUX
Jan 2021 - Dec 2022 (1 year 11 months)
Defined European online sales campaign strategy for VELUX Group and organized large-scale online campaigns across 28 countries through 109 webshops. Led a diverse global team, drove collaboration across regions, and managed campaign calendar development and ads optimization.
Brand Manager
Samsung
Jan 2017 - Dec 2021 (4 years 11 months)
Developed and executed local aftersales brand strategy, including ATL and BTL marketing activities and digital marketing tools. Coordinated marketing agencies across 28 countries, optimizing spend and engagement metrics.
Anti-Money Laundering Specialist
Morgan Stanley
Jan 2016 - Dec 2017 (1 year 11 months)
Analyzed customer data to identify suspicious activities and managed relationships with international partners.
Education
Degrees, certifications, and relevant coursework
Budapest University of Technology and Economics
Master's degree, Marketing
2021 - 2023
Pursued a Master's degree in Marketing, focusing on advanced marketing strategies and research.
Budapest University of Economics and Business
Bachelor's degree, Commerce and Marketing
2012 - 2016
Earned a Bachelor's degree in Commerce and Marketing, building a foundation in business and marketing principles.
Tech stack
Software and tools used professionally
Availability
Location
HungaryAuthorized to work in
Job categories
Skills
Interested in hiring Adam?
You can contact Adam and 90k+ other talented remote workers on Himalayas.
Message AdamGet matched with your dream remote job
Sign up now and join over 250,000+ remote workers who receive personalized job alerts, curated job matches, and more for free!
