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Ashavari BaralAB
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Ashavari Baral

@ashavaribaral

Digital Strategy Director at PUBLICIS GROUPE HUNGARY, aligning major client campaigns around roadmaps that connect brand, content, and channels.

Hungary
Message

At PUBLICIS GROUPE HUNGARY, I define digital and integrated campaign strategy across major client accounts, turning business objectives into roadmaps for brand, content, and channel decisions.

I lead the largest PGH strategy team, coordinating creative, media, social, and account specialists across concurrent projects. I also advise senior stakeholders and support new-business pitches, applying AI-assisted research and Monday.com workflows to planning and execution.

At CENDYN LLC, I led a portfolio of 20+ hospitality-technology clients, aligning eCommerce and customer experience priorities with commercial goals. Earlier, I managed digital marketing campaigns and partner relationships across hospitality, restaurant technology, and other client accounts.

Experience

Work history, roles, and key accomplishments

Publicis Groupe Hungary logoPH
Current

Digital Strategy Director

Dec 2024 - Present (1 year 11 months)

Defines digital and integrated campaign strategy across major client accounts, leading the largest strategy team and coordinating creative, media, social, and account specialists. Advises senior stakeholders and supports new-business pitches with AI-assisted research and Monday.com workflows.

Education

Degrees, certifications, and relevant coursework

EADA Business School logoES

EADA Business School

Master in Management, Management

2023 - 2024

Master in Management from EADA Business School in Barcelona, Spain, completed in 2024.

Cardiff University logoCU

Cardiff University

Bachelor of Arts, Journalism and Communication

2016 - 2019

Grade: 2:1

BA in Journalism and Communication from Cardiff University, completed in 2019 with a 2:1.

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