Abhishek Pagare
@abhishekpagare
Meta Technical Pro at Accenture Canada implementing Pixel and CAPI tracking for 200+ advertisers.
IndiaWhat I'm looking for
At Accenture Canada, I implement and optimize Meta Pixel and Conversions API setups for advertisers, configuring Events Manager to improve measurement accuracy. I’ve improved attribution accuracy by 25–40% by diagnosing deduplication errors, mismatched catalog product IDs, and low Event Match Quality scores.
As a Meta Marketing Pro at Accenture Canada, I managed campaigns across 50–80+ advertiser accounts in e-commerce, SaaS, and finance. I built CPA and ROAS reporting frameworks in Power BI and Tableau and advised on full-funnel campaign structure, Advantage+, and Reels.
Earlier, I progressed from individual contributor to Business Development Lead at Kumar Elastomech, managing and mentoring 5–10 professionals. I built a growth roadmap that increased annual contract value by 25% and streamlined pipeline operations using LMS and ERP systems.
I also built the SEO architecture and keyword mapping for The Traveling Aries, an independent digital publication, and used Google Analytics to track organic reach and audience retention. I’m open to fully remote contract or EOR engagements.
Experience
Work history, roles, and key accomplishments
Meta Technical Pro – Ad Tracking & Technical Implementation Analyst
Jan 2025 - Present (1 year 9 months)
Implemented and optimized Meta Pixel and Conversions API (CAPI) setups for 200+ advertisers, managing Events Manager configuration to maximize measurement accuracy. Improved campaign attribution accuracy by 25–40% by diagnosing event deduplication errors, mismatched catalog product IDs, and low Event Match Quality (EMQ) scores.
Managed end-to-end Meta Ads campaigns (budget allocation, audience segmentation, creative testing) for a portfolio of 50–80+ ad accounts across e-commerce, SaaS, and finance. Analyzed performance data daily to find CPA and ROAS inefficiencies, delivering optimization recommendations with documented follow-up plans.
Built relationships with technical decision-makers across mid-market and enterprise SaaS accounts in APAC, coordinating across a distributed, multi-time-zone team. Analyzed outreach performance across concurrent campaigns to refine messaging and improve response quality.
Business Development Executive
Webinar Solutions
Oct 2020 - Jun 2021 (8 months)
Researched and maintained a B2B contact pipeline for product engineering services, engaging CTOs, product heads, and technical buyers at software companies. Improved pipeline quality within two quarters through structured outreach cadences and persona-aligned messaging.
Business Development Lead
Kumar Elastomech
May 2018 - Oct 2020 (2 years 5 months)
Progressed from individual contributor to team lead in 2.5 years, managing and mentoring 5–10 business development professionals. Managed end-to-end B2B sales cycles for industrial products and manufacturing contracts with large manufacturers, distributors, and government clients.
Education
Degrees, certifications, and relevant coursework
Conestoga College
Post-Graduate Certificate, Strategic Marketing & Communications
2021 - 2023
Post-Graduate Certificate in Strategic Marketing & Communications.
Dr. Babasaheb Ambedkar Marathwada University
Master of Business Administration (MBA), Business Administration
2015 - 2017
Master of Business Administration (MBA). Final year completed as Erasmus+ grant recipient at Warsaw University of Life Sciences.
Dr. Babasaheb Ambedkar Marathwada University
Bachelor of Computer Applications (BCA), Computer Applications
2012 - 2015
Bachelor of Computer Applications (BCA).
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Salary expectations
Social media
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