Welltech is seeking a Head of Product Content to own and drive the content strategy across our apps, focusing on defining how high-quality content drives user outcomes, enhances product value, and supports personalization and growth.
Requirements
- Proven experience in content strategy or product content leadership roles, ideally within wellness, fitness, education, or consumer apps
- Multimedia and multi-format experience — comfortable creating podcasts, educational articles, or other content packages
- Strong understanding of how content impacts user behavior and product success
- Experience working cross-functionally with content creators, product managers, designers, and analysts
- Systems thinker — able to structure content at scale using taxonomies, metadata, and content models
- Insightful and user-focused — comfortable interpreting user research and data to inform content direction
- Excellent communication and collaboration skills
- Strong project management skills — able to drive initiatives forward across multiple teams without direct authority
